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Harley-Davidson Ranked Highly In Survey Measuring Retail Customer Treatment

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Harley-Davidson Ranked Highly In Survey Measuring Retail Customer Treatment

HARLEY-DAVIDSON DEALERSHIPS RANKED HIGHEST BY 2007 PIED PIPER PROSPECT SATISFACTION INDEX (SM) First-ever motorcycle industry benchmarking study identifies why customers stay or walk away PACIFIC GROVE, CALIFORNIA Harley-Davidson dealerships ranked highest in the newly released 2007 Pied Piper Prospect Satisfaction Index SM Motorcycle Industry Study, which measured how shoppers are treated at retail locations. The study is the first of its kind to provide actionable insights on the hot buttons that turn shoppers into buyers. Harley-Davidson dealerships were consistently near the top of the rankings for multiple aspects of the study. Harley-Davidson salespeople were more likely to ask for a shopper’s name, to determine a shopper’s price range, to determine if anything was preventing a purchase, to try to forward the sale, and to ask for a shopper’s contact information. Buell, Big Dog, Victory, Ducati, Suzuki and BMW follow Harley-Davidson in the rankings; all ranked above the industry average. Although Harley-Davidson scored very highly throughout the study, other brands led the industry in specific areas. For example, Ducati dealerships ranked highly for promoting accessories, Kawasaki dealerships ranked highly for promoting financing, Honda dealerships ranked highly for visible signage, Suzuki dealerships ranked highly for focusing and narrowing a shopper’s choices, and Victory dealerships ranked highly for offering a test ride. “For the first time, manufacturers and dealers have a clear set of guidelines for improving sales processes,” said Fran O’Hagan, President of Pied Piper Management Co., LLC. “For many dealerships, minor changes will generate immediate improvement.” For example, only 35% of salespeople gave reasons why a shopper should buy from that specific dealership, only 37% asked for contact information, and only 49% tried to forward the sale in any way. “Focusing only on yesterday’s sales and customers is short-sighted, yet it’s prevalent in many industries,” O’Hagan said. “That’s like driving your car using only the rearview mirror to navigate. As many as 75% to 90% of motor-vehicle shoppers don’t buy the same day they visit a retail location, so maximizing prospect satisfaction is an important key for turning those shoppers into tomorrow’s buyers.” Retailers order shopper evaluations on-line using the Pied Piper Prospect Satisfaction Index (PSI SM) web application, www.piedpiperpsi.com, which allows them to view real-time measurement and benchmarking specific to their brands and industries. Results are based upon calibrated prospect evaluation of the shopping experience at a retail location, as well as measurement of salesmanship effectiveness. The business methods used by Pied Piper PSI are proprietary to Pied Piper Management Co, LLC, and are Patent Pending. The 2007 Pied Piper Prospect Satisfaction Index SM Motorcycle Industry Study was conducted between November 2006 and January 2007 using shopper evaluations at 375 retail locations throughout the U.S., representing approximately one in eleven of all U.S. motorcycle dealership locations. About Pied Piper Management Company, LLC Pacific Grove, California based Pied Piper Management Company, LLC helps clients develop and manage brands and products to drive more prospects to purchase. PPMC was founded to help clients apply fresh thinking to today’s challenges, by measuring, understanding and then influencing the future rather than focusing only on the past. There is no higher priority for PPMC than developing and running client programs, and PPMC clients report that PPMC integrates seamlessly into client operations, which frees up clients to focus instead on growing their businesses. Please visit www.piedpipermc.com.

Rossi, Edwards Top Second Day Of MotoGP Testing At Sepang

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Rossi, Edwards Top Second Day Of MotoGP Testing At Sepang

Rossi storms ahead on second day at Sepang Tuesday 6th February – Sepang, Malaysia – MotoGP Test The second Malaysian test of 2007 continued today at the Sepang Circuit, with seven riders upping the tempo on their adaptation to the new 800cc machines. They were greeted by the customary humidity present on MotoGP visits to southern Asia which, coupled with the absence of rain for the second consecutive session, allowed the teams to test out their newest prototypes under very specific conditions. Five-time MotoGP World Champion Valentino Rossi topped the timesheets on the Yamaha M1 800cc, a bike on which the charismatic Italian seems ever more comfortable. Working predominantly on development of the team’s Michelin tyres, Rossi clocked a time of 2’02.099 from 53 laps to put himself ahead of his team-mate and fastest rider from day one, Colin Edwards, by less than one hundredth of a second. Scarily for the rest of the competitors, Rossi yesterday proclaimed that the bike still lacks the horsepower he desires, and that further improvements are on the cards when they receive new parts from Japan. Despite suffering a light crash, Randy de Puniet managed to go round third fastest at Sepang, undertaking the most laps of any rider with 67 as he performed a race simulation on the Kawasaki Ninja ZX-RR800. Makoto Tamada continued to work with the Yamaha Tech 3 version of the M1, and was the quickest rider from the Dunlop-shod satellite team. The Japanese star was still under a second slower than Rossi’s official bike, which is an encouraging sign for Team Manager Herve Poncharal. Olivier Jacque joined team-mate De Puniet in putting in a large number of laps, essential for the veteran after a season away from premier class racing. Trailing him was the second Tech 3 bike of Sylvain Guintoli, the only rookie in MotoGP this season. It was another day of establishing a foundation for the Ilmor GP team. The newcomers to the premier class grid only have one rider, Andrew Pitt, testing for them this week, but are facing the challenge of developing the first 800cc bike to earn World Championship points with relish as they await the return to action of second rider Jeremy McWilliams who is recovering from a broken leg at home in Northern Ireland. All four teams will undertake a final day of testing at Sepang tomorrow, ahead of next week’s regrouping of the MotoGP grid for the Official Test in Qatar. Sepang Test: Day 2 Unofficial Times 1. Valentino Rossi- Yamaha Racing 2’02.099 53 laps 2. Colin Edwards- Yamaha Racing 2’02.118 44 3. Randy de Puniet Kawasaki Racing 2’02.554 67 4. Makoto Tamada Yamaha Tech 3 2’02.745 46 5. Olivier Jacque Kawasaki Racing 2’03.761 60 6. Sylvain Guintoli Yamaha Tech 3 2’05.002 50 7. Andrew Pitt Ilmor GP 2’07.923 – 47 More, from a press release issued by Yamaha Racing: Rossi and Edwards Set the Standard at Sepang Valentino Rossi and Colin Edwards continued their relentless march towards the first race of the season with another promising day’s work in Sepang today. Having concentrated on trying new parts for Yamaha yesterday, it was Michelin’s turn today and the Yamaha Factory Racing riders spent most of the day testing new tyres, with the Malaysian temperatures providing the ideal proving ground for the latest generation of Michelin rubber. The Yamaha pair consolidated yesterday’s good work with another day of fast times, both dipping under the 990cc lap record pace on race tyres. Tomorrow both riders will complete a long-run, before the team packs up and heads west to Qatar for the next round of pre-season testing. Valentino Rossi Position: 1st Time: 2’02.099 Laps: 53 “Today we tested some new tyres for Michelin, both front and rear. We haven’t found any special improvements to the front since the last test, but for the rear we tried something interesting to improve the edge grip. I’m very happy because I think we’re working in the right direction and we have definitely made improvements in this area. We have also continued to work on the stability in braking, changing the set-up in order to improve this even more. Finally today we worked on the engine mapping, as this year fuel consumption is going to be a very important factor. I am gaining more understanding of this new bike every day and I have a really good feeling with it. Tomorrow we will make a long run in order to compare with our data from the last test, and it will be interesting to see how all the improvements we’ve made this week make a difference to the performance of the bike over a race-distance.” Colin Edwards Position: 2nd Time: 2’02.118 Laps: 44 “It was pretty warm today and I had to go out in the hottest part of the day to test tyres, so that was quite hard work! Anyway we got through a whole lot more stuff today and things are getting better and better. We tested a couple more new things for Yamaha and then did a lot of tyre work with Michelin. Looking back at the last test, just a couple of weeks ago, everything has evolved so much since then it’s amazing! We’ve moved forward an incredible amount over just five days of testing so far this year, so that bodes well. Last time here I was doing low 2’03s comfortably, but this time I’m doing low 2’02s lap after lap and they’re coming so easily, without me really having to push too hard at all. We’ve got a long run to do tomorrow and a few more loose ends to tie up, but we’re in good shape!” Davide Brivio Team Director “Today both riders focused on tyres and we had some new material from Michelin. It was a very interesting day all round. Generally speaking, in these two days we have made small but important improvements compared to the previous test here. Tomorrow both riders will make a long-run and we will see if these improvements will be crucial towards race-performance.” Unofficial Lap Times 1. Valentino Rossi (ITA) Yamaha 2’02.099 2. Colin Edwards (USA) Yamaha 2’02.118 3. Randy de Puniet (FRA) Kawasaki 2’02.554 4. Makoto Tamada (JPN) Yamaha 2’02.745 5. Olivier Jacque (FRA) Kawasaki 2’03.761 6. Sylvain Guintoli (FRA) Yamaha 2’05.002 7. Andrew Pitt (AUS) Ilmor 2’07.923 Sepang Lap Record (990cc) Loris Capirossi (Ducati) 2006 – 2’02.127 Sepang Best Lap (990cc) Valentino Rossi (Yamaha) 2006 – 2’00.605

Harley-Davidson And Union Reps To Meet With Federal Mediator

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Harley-Davidson And Union Reps To Meet With Federal Mediator

HARLEY-DAVIDSON and UNION TO MEET Company Plans for Scaled-Back Production at Wisconsin Plants York, Pa. — Harley-Davidson Motor Company today reported that company and union representatives will meet February 6 with a federal mediator. Union employees at the Company’s final assembly facilities in York, represented by International Association of Machinists (IAM) Local Lodge 175, went on strike February 2. In other developments, Harley-Davidson reported that as a result of the strike in Pennsylvania, it expects to reduce production of engines and transmissions (powertrains) at the Company’s facility in Menomonee Falls, Wis. The Company also expects to reduce production of injection-molded components at its facilities in Tomahawk, Wis. The Company anticipates that reduced powertrain production could result in temporary layoffs for up to 500 of its approximately 1,500 production and distribution employees in southeast Wisconsin. Reduced components production in Tomahawk could result in temporary layoffs for up to 240 of the approximately 360 production employees who work there. Layoffs at the Menomonee Falls and Tomahawk facilities could start as early as the week of February 12 for some employees. The Company has sought voluntary layoffs and will implement additional non-voluntary layoffs as needed. The Company is disappointed by the decision of its union employees in York to strike and regrets the temporary impact the strike may have on some of its Wisconsin employees and its extensive supplier network. Harley-Davidson’s facility in Menomonee Falls produces “Big Twin” powertrains the largest of the Company’s engines and transmissions used in motorcycles assembled in York and Kansas City. The Company’s facilities in Tomahawk produce windshields, fairings, saddlebags, Tour Paks and other components used on motorcycles assembled in York and Kansas City. Motorcycle sidecars are also produced in Tomahawk. During the strike, the Wisconsin facilities will stop building powertrains and injection-molded components for shipment to the assembly plant in York. The Company’s powertrain plant in Wauwatosa, Wis., is not expecting reduced production at this time.

Keith Code And California Superbike School Take On A Really Young Gun

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Keith Code And California Superbike School Take On A Really Young Gun

Keith Code’s California Superbike School to Coach Young Gun Peter Lenz for 2007 Peter Lenz is 52.5 inches tall, weighs 60 lbs and in 2006 the young road racer from Vancouver, Washington won over 40 races and 9 championship titles across 4 countries. Lenz began riding at the age of five on a PW 50 and began racing shortly after, starting with pocketbikes and then moving to Mini GP and Mini Motard. His accomplishments have not gone unnoticed. For 2007 Lenz will ride for the Metrakit Canada Factory race team in the Canadian National Mini Roadracing Series aboard a Metrakit 50 and a Metrakit XL 80. Over the past three years Peter has been receiving personal attention from Keith Code and California Superbike School staff coaches to improve his riding and racing skills. This will continue throughout 2007. “Keith Code is a really good guy, he has helped a lot of people tune up their skills and win races and be a better person,” says Lenz. “I think CSS has helped me in a lot of ways, like getting my butt on the middle of the seat and using the two-step process. There was this one drill that we had to roll the throttle on through the whole corner and it was pretty scary at first but then when you had a good line you were good to go and it was not scary! This is a lot of what CSS has taught me, and also a lot more.” Keith Code and CSS coaches Jason Paden, Misti Hurst and Paul Molinari provided several sessions of personal coaching to the young rider over the last few years. Lenz was drilled and worked on specific techniques taken directly from the standard California Superbike School curriculum. The schools step-by- step approach to rider improvement, used in all four levels of their training, were practiced by Lenz and perfected, with great results. “I learned an enormous amount from coaching Peter and his teammate Bennie Taylor,” says Code. “Chief among them was the simple truth that good techniques, that are flawlessly applied, build a solid foundation under any rider, young or old. What I was most surprised about was this: The single digit age bracket isn’t immune to the identical problems that adults battle with. That was a big lesson. The rider is smaller, everything else is the same.” During the last race of 2006 Peter rode a new bike, a Pro-Circuit KTM 65SX Motard/ Road racer just one week after spending an entire day working with Canadian Road Racer and school coach Misti Hurst and set a scorching time of 48.5 seconds, setting a new class record! “Misti helped me go faster through the corners,” explained young Lenz after the race. “I like working with Misti because she had a different style of teaching and she made understanding things easy. She was a great coach. I’m looking forward to having her and Keith coaching me in 2007. I feel like I’ve known Misti a long time, she supports me when I have a race by calling me and going over our drills, and I usually win. I think Misti and Keith have had a lot to do with my riding, along with my dad. They built up my riding skills so I could go fast. Instead of me crashing and learning it the hard way I had Misti and Keith to help me learn it the easy way!” For more information on Peter Lenz please visit ~http://www.peterlenz.com~ and for information on the California Superbike School visit ~http://www.superbikeschool.com~ or call the office toll-free at 1-800-530-3350.

Safety First Suzuki Renews GP Suspension And Penske Shock Deals

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Safety First Suzuki Renews GP Suspension And Penske Shock Deals

Safety First Suzuki, GP Suspension and Penske Shocks Together Again in 2007 GP Suspension in conjunction with Penske racing shocks, are back with Safety First Suzuki for 2007 after a fruitful and rewarding relationship last season. The Oregon City, OR based GP Suspension is committed to providing superior motorcycle suspension products and unsurpassed customer service and expertise to both street riders and motorcycle racers, along with having trackside support at West Coast Regional Club Races and AMA events. Penske rear shocks have proven to be very versatile and easier to set up than the competition, making it an easy decision for Safety First to remain with them. “It’s testament to the quality of their product and the expertise of Dave and Chip at GP and Tim at Penske when our riders last year commented that they had the best handling bikes they have ever had in their career at tracks like Road Atlanta and Laguna Seca” commented Safety First Suzuki team owner, Kevin Hanson. Chip Bogosian from GP Suspension indicated that he “is very excited about this year. We had a chance to test with Safety First Suzuki this winter and both Bobby Fong and Scott Ryan at Laguna and we are really impressed with them both as riders and gentlemen”. “Tim from Penske is a great addition to the program and our products really compliment each other”. Safety First Suzuki was formed in 2004 by police officer/racer, Kevin Hanson, based out of Chicago, IL. For 2007, Safety First Suzuki will be competing in the AMA Superbike series in the Supersport and Formula Xtreme classes. Checkout www.SAFETYFIRSTRACING.com to see the Safety First Suzuki line of apparel and casual wear. Kevin Hanson continues to educate elementary school aged children nationwide about the importance of helmet usage.

Ducshop Raises Money For Tibetan Charity

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Ducshop Raises Money For Tibetan Charity

DUCSHOP EBAY AUCTION A SUCCESS Ducshop Performance Center’s recent eBay auction raised over $1200 for their Tibetan eye camp fund. Each year their goal is to raise $5000 to fund a surgical eye camp to travel into the remote regions of Tibet and perform life saving operations on Tibetans suffering from cataracts. With funds carried over from last year and a generous donation from a wonderful customer, they’ve almost met their quota and for that they sincerely thank their customers. Thanks to everyone who bidded on the auction goods and of course to everyone who helped collect the items that were auctioned. DUCSHOP PERFORMANCE CENTER 1000 Cobb Pkwy N Suite C Marietta GA 30062 Tel: 678-594-7717 Fax: 678-594-7727 www.ducshop.com

USGPRU Does A Deal With Repsol

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USGPRU Does A Deal With Repsol

Repsol Named the Official Oil of the USGPRU Odenton, MD. The USGPRU is pleased to announce Repsol as the Official Oil for the 2007 USGPRU season. Repsol will be handing out prize packs to several lucky spectators as well as prizes for many of the racers at every USGPRU event this year. Prizes will include combinations of 2T Racing and Competition oils, 2T transmission oil, brake fluid, Repsol polo shirts and hats. Repsol introduced its 2T Racing Oil “World Champion Lubricant” to the two-stroke racing community in North America last year. “This is the same product used by 250 MotoGP World Champion Dani Pedrosa in 2005″ said Ignacio Belloni, the North American Brand Manager for Repsol. “Repsol 2T Racing Oil is an advanced, high end product, and there’s good synergy with this product and the exclusive two-stroke only USGPRU series. Repsol looks forward to Racers using this superior product,” said Belloni. “We’re excited to have Repsol as the Official Oil for the season” said USGPRU President Stewart Aitken-Cade. “Many of our racers used this new 2T Racing oil last year with excellent results. Repsol is a quality company with excellent quality lubricants. I’m very happy to have the same company that helped Nicky Hayden to win the World Championship, step up to help our racers too. They’re dedicated to helping to develop the youth racing community in North America.” The USGPRU is sponsored by Roadracingworld.com, Rising Sun Cycles, Hjelm Motorsports, Ian Emberton, Motion Pro, Power Stands, Redline Motorsports, Regina Chains, Repsol Lubricants, and Chickenhawk Racing. About USGPRU The USGPRU is the officially recognized Motorcycle 125 Grand Prix National Championship ® and 250 Grand Prix National Championship TM series. The USGPRU emulates true World MotoGP racing experience and serves to attract young riders to gain experience in a professional environment and provide a path to world-class motorcycle racing. The USGPRU structures events with extended length grand prix racing exclusive to the GP machines, timed qualifying and strong contingency and sponsor support. For additional details, visit www.USGPRU.net

Reg Pridmore Releases 2007 School Schedule

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Reg Pridmore Releases 2007 School Schedule

Reg Pridmore’s CLASS Motorcycle Schools Announces 2007 Schedule For 2007 Reg Pridmore and the CLASS Team are serving up an exciting and value-filled program of motorcycle schools at California racetracks. In addition, CLASS’s stellar 2007 Program includes: Reg’s 4th Tour of Norway, the “FORCE 5″ Club rides on – giving members huge savings on CLASS, plus money-saving deals when you take back-to-back schools or bring a friend. But, there’s more read on: SANTA PAULA, CA February 5, 2007 Three-time AMA Superbike champion, AMA Hall of Fame member and author Reg Pridmore’s CLASS Motorcycle Schools has just released its exciting 2007 school schedule and enrollments are now underway. Noticeably absent from the calendar this year are the eastern U.S. tracks where Reg has regularly held schools preferring at this point in his career to keep things in California for the first time in almost 30 years. “It was a very tough decision but it’s time to dial it back a little bit. There are a lot of disappointed riders back east and I’ve received dozens of nice emails from riders who I’ve taught over the years who I probably won’t be seeing anymore. I’ll miss going back east but we’ll still have the schools going full steam in California” explained Reg, talking about what CLASS is up to this year. “I’ve had lots of ‘threats’ from guys from back there who say it’s time to come out and ride Laguna!” EXCITING CLASS HIGHLIGHTS FOR 2007 INCLUDE: A trip to Norway: It’s been 10 years since Reg took the first group to explore the mountains and fjords of the beautiful country of Norway. Now his fourth trip has been planned and is fully booked for the first two weeks of August. This year the trip will include two weeks of touring on motorcycles with stopovers in 9 different scenic and friendly villages. A great summer vacation is planned, but sorry, it is sold out! There is a waiting list in case of cancellations, so if you’re interested, contact CLASS. Lots of Ways to save you money HRCA members discounts, First Time Friends Days (save when you bring a friend see the calendar for details) plus at least 6 other ways to save money on CLASS in ’07 not just token discounts, but true deals with serious traction! Huge Savings on Dunlop Qualifier and GP Tires. Again this year, Reg is offering super deals on tires to CLASS students. For each CLASS date enrolled in, students are welcome to take advantage of our tire deal: $200 for a pair of Dunlop Qualifier street/track tires, and $250 for 208GPs. You just can’t beat that deal! See the CLASS website for detail Friends of Reg’s CLASS Experience: “FORCE 5″ is still going strong. It’s a club for the serious rider who wants to spend a lot of time with us on the track and save big at the same time. Membership includes a free set of Dunlops, a free pair of DP-Brakes pads, a free day at Streets of Willow in October, plus your first 5 CLASS days are just $225! There’s more too, so check it out at www.forceV.org For the 11th year running: The CLASS Premier Exec Experience is a two-day CLASS that has all the bells and whistles. All you have to do is arrive at the hotel we take care of all the details, including a CLASS Honda for the two days, gear, great meals and camaraderie with the CLASS Team and fellow Premier Exec riders, and first class accommodations. Dates this year are Oct 15/16 at Infineon Raceway in the wine country of Sonoma. Better hurry – this special course sells out quickly! Thank You Honda! As a thank you for 12 years (and counting) of loyal sponsorship of the CLASS program, Reg has set aside a special Honda-Only Day inviting American Honda employees and their guest out to an exclusive CLASS School day on Friday May 25th.

Team Test At Laguna Seca Cancelled

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Team Test At Laguna Seca Cancelled

SUPERBIKE TEST AT MAZDA RACEWAY LAGUNA SECA CANCELLED AMA Test Scheduled For This Week Cancelled Due To Forecasted Inclement Weather MONTEREY, Calif. (February 5, 2007) Due to expected rains, the AMA Superbike test scheduled at Mazda Raceway Laguna Seca for Wednesday and Thursday, February 7th and 8th has been cancelled. With the season opening round in Daytona, Florida on March 10, the test at Mazda Raceway Laguna Seca will not be rescheduled. The AMA Superbike Championship will return for two events at Mazda Raceway Laguna Seca during the world-renowned track’s 50th Anniversary Season. During the Red Bull U.S. Grand Prix July 20-22 the AMA Superbike and Pro Honda Oils Supersport Championships will complement the MotoGP World Championship, and all four classes (Superbike, Supersport, Superstock and Formula Xtreme) will compete during the AMA Superbike Championship at Mazda Raceway Laguna Seca September 15-16. Mazda Raceway Laguna Seca will celebrate its 50th Anniversary in 2007, with a world-class racing schedule including the U.S. Sports Car Invitational featuring the Grand-Am Rolex Sports Car Series May 18-20, the Red Bull U.S. Grand Prix July 20-22, the 34th Rolex Monterey Historic Automobile Races presented by Toyota August 17-19, the AMA Superbike Championship September 15-16 and the Monterey Sports Car Championships featuring the American Le Mans Series October 19-21. Tickets and more information for the 50th Anniversary of Mazda Raceway Laguna Seca are available by calling (800) 327-SECA or on-line at www.laguna-seca.com.

SPEED TV Launches New Program

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SPEED TV Launches New Program

NEW SPEED SERIES, EPIC RIDE, CAPTURES THE MANY FACETS OF TWO-WHEEL ADVENTURE LIFESTYLE SHOW TARGETS MOTORCYCLE ENTHUSIASTS SPEED today announces its new motorcycle lifestyle series, Epic Ride. Hosted by seven-time Motocross and Supercross champion, Ricky Johnson, and produced by Pipeline Digital Media of popular network series, The Motocross Files, the show makes its premiere Feb. 20 at 9:30 p.m. ET/ 6:30 p.m. PT. Each episode, Johnson will be leading a diverse trio of unsuspecting celebrities or famous motorcycle personalities on a variety of two-wheel adventures throughout the United States and abroad. What’s an Epic Ride? How about a cruiser ride to Las Vegas or an off-road excursion through the Baja? Every episode is designed to take on a life of its own. “Perhaps more than any other motorcycle program SPEED has yet commissioned, this one is most specifically designed to convey the sense of outright fun and freedom of the open road,” said Robert Ecker, SPEED Vice President of Programming. “The look, the feel, the entire concept and execution of the show is intended to inspire the audience to get up and get out there.” “When viewers watch this show, I want them to say, ‘Man, I wish that was me,'” Pipeline’s Todd Huffman said. “This is an opportunity for the audience to witness all the different activities, breath-taking backdrops and amazing roadways or venues where enthusiasts can enjoy their motorcycles.” The ‘Epic Riders’ will also be trying out some of the newest two-wheel creations from leading motorcycle manufacturers, while outfitted in the latest riding gear from industry leaders. According to Huffman, he wants the show to reveal a total experience. “I also wanted a show that we could integrate a lot of the great motorcycles and products that some of our partners are offering,” Huffman continued. “This is definitely a show for the motorcycle enthusiast.” In addition to Epic Ride, the network offers a variety of popular motorcycle lifestyle programming, such as Super Bikes!, American Thunder, The Motocross Files and V-Twin Motorcycle TV. On the competition side, the Amp’d Mobile Supercross Series, MotoGP and World SuperBike also have a home on SPEED. SPEED is the nation’s first and foremost cable television network dedicated to motor sports and the passion for everything automotive. From racing to restoration, motorcycles to movies, SPEED delivers quality programming from the track to the garage. Now available in more than 74 million homes in North America, SPEED is among the fastest-growing sports cable networks in the country, the home to NASCAR on SPEED and an industry leader in interactive TV, video on demand, mobile initiatives and broadband services.

Harley-Davidson Ranked Highly In Survey Measuring Retail Customer Treatment

HARLEY-DAVIDSON DEALERSHIPS RANKED HIGHEST BY 2007 PIED PIPER PROSPECT SATISFACTION INDEX (SM) First-ever motorcycle industry benchmarking study identifies why customers stay or walk away PACIFIC GROVE, CALIFORNIA Harley-Davidson dealerships ranked highest in the newly released 2007 Pied Piper Prospect Satisfaction Index SM Motorcycle Industry Study, which measured how shoppers are treated at retail locations. The study is the first of its kind to provide actionable insights on the hot buttons that turn shoppers into buyers. Harley-Davidson dealerships were consistently near the top of the rankings for multiple aspects of the study. Harley-Davidson salespeople were more likely to ask for a shopper’s name, to determine a shopper’s price range, to determine if anything was preventing a purchase, to try to forward the sale, and to ask for a shopper’s contact information. Buell, Big Dog, Victory, Ducati, Suzuki and BMW follow Harley-Davidson in the rankings; all ranked above the industry average. Although Harley-Davidson scored very highly throughout the study, other brands led the industry in specific areas. For example, Ducati dealerships ranked highly for promoting accessories, Kawasaki dealerships ranked highly for promoting financing, Honda dealerships ranked highly for visible signage, Suzuki dealerships ranked highly for focusing and narrowing a shopper’s choices, and Victory dealerships ranked highly for offering a test ride. “For the first time, manufacturers and dealers have a clear set of guidelines for improving sales processes,” said Fran O’Hagan, President of Pied Piper Management Co., LLC. “For many dealerships, minor changes will generate immediate improvement.” For example, only 35% of salespeople gave reasons why a shopper should buy from that specific dealership, only 37% asked for contact information, and only 49% tried to forward the sale in any way. “Focusing only on yesterday’s sales and customers is short-sighted, yet it’s prevalent in many industries,” O’Hagan said. “That’s like driving your car using only the rearview mirror to navigate. As many as 75% to 90% of motor-vehicle shoppers don’t buy the same day they visit a retail location, so maximizing prospect satisfaction is an important key for turning those shoppers into tomorrow’s buyers.” Retailers order shopper evaluations on-line using the Pied Piper Prospect Satisfaction Index (PSI SM) web application, www.piedpiperpsi.com, which allows them to view real-time measurement and benchmarking specific to their brands and industries. Results are based upon calibrated prospect evaluation of the shopping experience at a retail location, as well as measurement of salesmanship effectiveness. The business methods used by Pied Piper PSI are proprietary to Pied Piper Management Co, LLC, and are Patent Pending. The 2007 Pied Piper Prospect Satisfaction Index SM Motorcycle Industry Study was conducted between November 2006 and January 2007 using shopper evaluations at 375 retail locations throughout the U.S., representing approximately one in eleven of all U.S. motorcycle dealership locations. About Pied Piper Management Company, LLC Pacific Grove, California based Pied Piper Management Company, LLC helps clients develop and manage brands and products to drive more prospects to purchase. PPMC was founded to help clients apply fresh thinking to today’s challenges, by measuring, understanding and then influencing the future rather than focusing only on the past. There is no higher priority for PPMC than developing and running client programs, and PPMC clients report that PPMC integrates seamlessly into client operations, which frees up clients to focus instead on growing their businesses. Please visit www.piedpipermc.com.

Rossi, Edwards Top Second Day Of MotoGP Testing At Sepang

Rossi storms ahead on second day at Sepang Tuesday 6th February – Sepang, Malaysia – MotoGP Test The second Malaysian test of 2007 continued today at the Sepang Circuit, with seven riders upping the tempo on their adaptation to the new 800cc machines. They were greeted by the customary humidity present on MotoGP visits to southern Asia which, coupled with the absence of rain for the second consecutive session, allowed the teams to test out their newest prototypes under very specific conditions. Five-time MotoGP World Champion Valentino Rossi topped the timesheets on the Yamaha M1 800cc, a bike on which the charismatic Italian seems ever more comfortable. Working predominantly on development of the team’s Michelin tyres, Rossi clocked a time of 2’02.099 from 53 laps to put himself ahead of his team-mate and fastest rider from day one, Colin Edwards, by less than one hundredth of a second. Scarily for the rest of the competitors, Rossi yesterday proclaimed that the bike still lacks the horsepower he desires, and that further improvements are on the cards when they receive new parts from Japan. Despite suffering a light crash, Randy de Puniet managed to go round third fastest at Sepang, undertaking the most laps of any rider with 67 as he performed a race simulation on the Kawasaki Ninja ZX-RR800. Makoto Tamada continued to work with the Yamaha Tech 3 version of the M1, and was the quickest rider from the Dunlop-shod satellite team. The Japanese star was still under a second slower than Rossi’s official bike, which is an encouraging sign for Team Manager Herve Poncharal. Olivier Jacque joined team-mate De Puniet in putting in a large number of laps, essential for the veteran after a season away from premier class racing. Trailing him was the second Tech 3 bike of Sylvain Guintoli, the only rookie in MotoGP this season. It was another day of establishing a foundation for the Ilmor GP team. The newcomers to the premier class grid only have one rider, Andrew Pitt, testing for them this week, but are facing the challenge of developing the first 800cc bike to earn World Championship points with relish as they await the return to action of second rider Jeremy McWilliams who is recovering from a broken leg at home in Northern Ireland. All four teams will undertake a final day of testing at Sepang tomorrow, ahead of next week’s regrouping of the MotoGP grid for the Official Test in Qatar. Sepang Test: Day 2 Unofficial Times 1. Valentino Rossi- Yamaha Racing 2’02.099 53 laps 2. Colin Edwards- Yamaha Racing 2’02.118 44 3. Randy de Puniet Kawasaki Racing 2’02.554 67 4. Makoto Tamada Yamaha Tech 3 2’02.745 46 5. Olivier Jacque Kawasaki Racing 2’03.761 60 6. Sylvain Guintoli Yamaha Tech 3 2’05.002 50 7. Andrew Pitt Ilmor GP 2’07.923 – 47 More, from a press release issued by Yamaha Racing: Rossi and Edwards Set the Standard at Sepang Valentino Rossi and Colin Edwards continued their relentless march towards the first race of the season with another promising day’s work in Sepang today. Having concentrated on trying new parts for Yamaha yesterday, it was Michelin’s turn today and the Yamaha Factory Racing riders spent most of the day testing new tyres, with the Malaysian temperatures providing the ideal proving ground for the latest generation of Michelin rubber. The Yamaha pair consolidated yesterday’s good work with another day of fast times, both dipping under the 990cc lap record pace on race tyres. Tomorrow both riders will complete a long-run, before the team packs up and heads west to Qatar for the next round of pre-season testing. Valentino Rossi Position: 1st Time: 2’02.099 Laps: 53 “Today we tested some new tyres for Michelin, both front and rear. We haven’t found any special improvements to the front since the last test, but for the rear we tried something interesting to improve the edge grip. I’m very happy because I think we’re working in the right direction and we have definitely made improvements in this area. We have also continued to work on the stability in braking, changing the set-up in order to improve this even more. Finally today we worked on the engine mapping, as this year fuel consumption is going to be a very important factor. I am gaining more understanding of this new bike every day and I have a really good feeling with it. Tomorrow we will make a long run in order to compare with our data from the last test, and it will be interesting to see how all the improvements we’ve made this week make a difference to the performance of the bike over a race-distance.” Colin Edwards Position: 2nd Time: 2’02.118 Laps: 44 “It was pretty warm today and I had to go out in the hottest part of the day to test tyres, so that was quite hard work! Anyway we got through a whole lot more stuff today and things are getting better and better. We tested a couple more new things for Yamaha and then did a lot of tyre work with Michelin. Looking back at the last test, just a couple of weeks ago, everything has evolved so much since then it’s amazing! We’ve moved forward an incredible amount over just five days of testing so far this year, so that bodes well. Last time here I was doing low 2’03s comfortably, but this time I’m doing low 2’02s lap after lap and they’re coming so easily, without me really having to push too hard at all. We’ve got a long run to do tomorrow and a few more loose ends to tie up, but we’re in good shape!” Davide Brivio Team Director “Today both riders focused on tyres and we had some new material from Michelin. It was a very interesting day all round. Generally speaking, in these two days we have made small but important improvements compared to the previous test here. Tomorrow both riders will make a long-run and we will see if these improvements will be crucial towards race-performance.” Unofficial Lap Times 1. Valentino Rossi (ITA) Yamaha 2’02.099 2. Colin Edwards (USA) Yamaha 2’02.118 3. Randy de Puniet (FRA) Kawasaki 2’02.554 4. Makoto Tamada (JPN) Yamaha 2’02.745 5. Olivier Jacque (FRA) Kawasaki 2’03.761 6. Sylvain Guintoli (FRA) Yamaha 2’05.002 7. Andrew Pitt (AUS) Ilmor 2’07.923 Sepang Lap Record (990cc) Loris Capirossi (Ducati) 2006 – 2’02.127 Sepang Best Lap (990cc) Valentino Rossi (Yamaha) 2006 – 2’00.605

Harley-Davidson And Union Reps To Meet With Federal Mediator

HARLEY-DAVIDSON and UNION TO MEET Company Plans for Scaled-Back Production at Wisconsin Plants York, Pa. — Harley-Davidson Motor Company today reported that company and union representatives will meet February 6 with a federal mediator. Union employees at the Company’s final assembly facilities in York, represented by International Association of Machinists (IAM) Local Lodge 175, went on strike February 2. In other developments, Harley-Davidson reported that as a result of the strike in Pennsylvania, it expects to reduce production of engines and transmissions (powertrains) at the Company’s facility in Menomonee Falls, Wis. The Company also expects to reduce production of injection-molded components at its facilities in Tomahawk, Wis. The Company anticipates that reduced powertrain production could result in temporary layoffs for up to 500 of its approximately 1,500 production and distribution employees in southeast Wisconsin. Reduced components production in Tomahawk could result in temporary layoffs for up to 240 of the approximately 360 production employees who work there. Layoffs at the Menomonee Falls and Tomahawk facilities could start as early as the week of February 12 for some employees. The Company has sought voluntary layoffs and will implement additional non-voluntary layoffs as needed. The Company is disappointed by the decision of its union employees in York to strike and regrets the temporary impact the strike may have on some of its Wisconsin employees and its extensive supplier network. Harley-Davidson’s facility in Menomonee Falls produces “Big Twin” powertrains the largest of the Company’s engines and transmissions used in motorcycles assembled in York and Kansas City. The Company’s facilities in Tomahawk produce windshields, fairings, saddlebags, Tour Paks and other components used on motorcycles assembled in York and Kansas City. Motorcycle sidecars are also produced in Tomahawk. During the strike, the Wisconsin facilities will stop building powertrains and injection-molded components for shipment to the assembly plant in York. The Company’s powertrain plant in Wauwatosa, Wis., is not expecting reduced production at this time.

Keith Code And California Superbike School Take On A Really Young Gun

Keith Code’s California Superbike School to Coach Young Gun Peter Lenz for 2007 Peter Lenz is 52.5 inches tall, weighs 60 lbs and in 2006 the young road racer from Vancouver, Washington won over 40 races and 9 championship titles across 4 countries. Lenz began riding at the age of five on a PW 50 and began racing shortly after, starting with pocketbikes and then moving to Mini GP and Mini Motard. His accomplishments have not gone unnoticed. For 2007 Lenz will ride for the Metrakit Canada Factory race team in the Canadian National Mini Roadracing Series aboard a Metrakit 50 and a Metrakit XL 80. Over the past three years Peter has been receiving personal attention from Keith Code and California Superbike School staff coaches to improve his riding and racing skills. This will continue throughout 2007. “Keith Code is a really good guy, he has helped a lot of people tune up their skills and win races and be a better person,” says Lenz. “I think CSS has helped me in a lot of ways, like getting my butt on the middle of the seat and using the two-step process. There was this one drill that we had to roll the throttle on through the whole corner and it was pretty scary at first but then when you had a good line you were good to go and it was not scary! This is a lot of what CSS has taught me, and also a lot more.” Keith Code and CSS coaches Jason Paden, Misti Hurst and Paul Molinari provided several sessions of personal coaching to the young rider over the last few years. Lenz was drilled and worked on specific techniques taken directly from the standard California Superbike School curriculum. The schools step-by- step approach to rider improvement, used in all four levels of their training, were practiced by Lenz and perfected, with great results. “I learned an enormous amount from coaching Peter and his teammate Bennie Taylor,” says Code. “Chief among them was the simple truth that good techniques, that are flawlessly applied, build a solid foundation under any rider, young or old. What I was most surprised about was this: The single digit age bracket isn’t immune to the identical problems that adults battle with. That was a big lesson. The rider is smaller, everything else is the same.” During the last race of 2006 Peter rode a new bike, a Pro-Circuit KTM 65SX Motard/ Road racer just one week after spending an entire day working with Canadian Road Racer and school coach Misti Hurst and set a scorching time of 48.5 seconds, setting a new class record! “Misti helped me go faster through the corners,” explained young Lenz after the race. “I like working with Misti because she had a different style of teaching and she made understanding things easy. She was a great coach. I’m looking forward to having her and Keith coaching me in 2007. I feel like I’ve known Misti a long time, she supports me when I have a race by calling me and going over our drills, and I usually win. I think Misti and Keith have had a lot to do with my riding, along with my dad. They built up my riding skills so I could go fast. Instead of me crashing and learning it the hard way I had Misti and Keith to help me learn it the easy way!” For more information on Peter Lenz please visit ~http://www.peterlenz.com~ and for information on the California Superbike School visit ~http://www.superbikeschool.com~ or call the office toll-free at 1-800-530-3350.

Safety First Suzuki Renews GP Suspension And Penske Shock Deals

Safety First Suzuki, GP Suspension and Penske Shocks Together Again in 2007 GP Suspension in conjunction with Penske racing shocks, are back with Safety First Suzuki for 2007 after a fruitful and rewarding relationship last season. The Oregon City, OR based GP Suspension is committed to providing superior motorcycle suspension products and unsurpassed customer service and expertise to both street riders and motorcycle racers, along with having trackside support at West Coast Regional Club Races and AMA events. Penske rear shocks have proven to be very versatile and easier to set up than the competition, making it an easy decision for Safety First to remain with them. “It’s testament to the quality of their product and the expertise of Dave and Chip at GP and Tim at Penske when our riders last year commented that they had the best handling bikes they have ever had in their career at tracks like Road Atlanta and Laguna Seca” commented Safety First Suzuki team owner, Kevin Hanson. Chip Bogosian from GP Suspension indicated that he “is very excited about this year. We had a chance to test with Safety First Suzuki this winter and both Bobby Fong and Scott Ryan at Laguna and we are really impressed with them both as riders and gentlemen”. “Tim from Penske is a great addition to the program and our products really compliment each other”. Safety First Suzuki was formed in 2004 by police officer/racer, Kevin Hanson, based out of Chicago, IL. For 2007, Safety First Suzuki will be competing in the AMA Superbike series in the Supersport and Formula Xtreme classes. Checkout www.SAFETYFIRSTRACING.com to see the Safety First Suzuki line of apparel and casual wear. Kevin Hanson continues to educate elementary school aged children nationwide about the importance of helmet usage.

Ducshop Raises Money For Tibetan Charity

DUCSHOP EBAY AUCTION A SUCCESS Ducshop Performance Center’s recent eBay auction raised over $1200 for their Tibetan eye camp fund. Each year their goal is to raise $5000 to fund a surgical eye camp to travel into the remote regions of Tibet and perform life saving operations on Tibetans suffering from cataracts. With funds carried over from last year and a generous donation from a wonderful customer, they’ve almost met their quota and for that they sincerely thank their customers. Thanks to everyone who bidded on the auction goods and of course to everyone who helped collect the items that were auctioned. DUCSHOP PERFORMANCE CENTER 1000 Cobb Pkwy N Suite C Marietta GA 30062 Tel: 678-594-7717 Fax: 678-594-7727 www.ducshop.com

USGPRU Does A Deal With Repsol

Repsol Named the Official Oil of the USGPRU Odenton, MD. The USGPRU is pleased to announce Repsol as the Official Oil for the 2007 USGPRU season. Repsol will be handing out prize packs to several lucky spectators as well as prizes for many of the racers at every USGPRU event this year. Prizes will include combinations of 2T Racing and Competition oils, 2T transmission oil, brake fluid, Repsol polo shirts and hats. Repsol introduced its 2T Racing Oil “World Champion Lubricant” to the two-stroke racing community in North America last year. “This is the same product used by 250 MotoGP World Champion Dani Pedrosa in 2005″ said Ignacio Belloni, the North American Brand Manager for Repsol. “Repsol 2T Racing Oil is an advanced, high end product, and there’s good synergy with this product and the exclusive two-stroke only USGPRU series. Repsol looks forward to Racers using this superior product,” said Belloni. “We’re excited to have Repsol as the Official Oil for the season” said USGPRU President Stewart Aitken-Cade. “Many of our racers used this new 2T Racing oil last year with excellent results. Repsol is a quality company with excellent quality lubricants. I’m very happy to have the same company that helped Nicky Hayden to win the World Championship, step up to help our racers too. They’re dedicated to helping to develop the youth racing community in North America.” The USGPRU is sponsored by Roadracingworld.com, Rising Sun Cycles, Hjelm Motorsports, Ian Emberton, Motion Pro, Power Stands, Redline Motorsports, Regina Chains, Repsol Lubricants, and Chickenhawk Racing. About USGPRU The USGPRU is the officially recognized Motorcycle 125 Grand Prix National Championship ® and 250 Grand Prix National Championship TM series. The USGPRU emulates true World MotoGP racing experience and serves to attract young riders to gain experience in a professional environment and provide a path to world-class motorcycle racing. The USGPRU structures events with extended length grand prix racing exclusive to the GP machines, timed qualifying and strong contingency and sponsor support. For additional details, visit www.USGPRU.net

Reg Pridmore Releases 2007 School Schedule

Reg Pridmore’s CLASS Motorcycle Schools Announces 2007 Schedule For 2007 Reg Pridmore and the CLASS Team are serving up an exciting and value-filled program of motorcycle schools at California racetracks. In addition, CLASS’s stellar 2007 Program includes: Reg’s 4th Tour of Norway, the “FORCE 5″ Club rides on – giving members huge savings on CLASS, plus money-saving deals when you take back-to-back schools or bring a friend. But, there’s more read on: SANTA PAULA, CA February 5, 2007 Three-time AMA Superbike champion, AMA Hall of Fame member and author Reg Pridmore’s CLASS Motorcycle Schools has just released its exciting 2007 school schedule and enrollments are now underway. Noticeably absent from the calendar this year are the eastern U.S. tracks where Reg has regularly held schools preferring at this point in his career to keep things in California for the first time in almost 30 years. “It was a very tough decision but it’s time to dial it back a little bit. There are a lot of disappointed riders back east and I’ve received dozens of nice emails from riders who I’ve taught over the years who I probably won’t be seeing anymore. I’ll miss going back east but we’ll still have the schools going full steam in California” explained Reg, talking about what CLASS is up to this year. “I’ve had lots of ‘threats’ from guys from back there who say it’s time to come out and ride Laguna!” EXCITING CLASS HIGHLIGHTS FOR 2007 INCLUDE: A trip to Norway: It’s been 10 years since Reg took the first group to explore the mountains and fjords of the beautiful country of Norway. Now his fourth trip has been planned and is fully booked for the first two weeks of August. This year the trip will include two weeks of touring on motorcycles with stopovers in 9 different scenic and friendly villages. A great summer vacation is planned, but sorry, it is sold out! There is a waiting list in case of cancellations, so if you’re interested, contact CLASS. Lots of Ways to save you money HRCA members discounts, First Time Friends Days (save when you bring a friend see the calendar for details) plus at least 6 other ways to save money on CLASS in ’07 not just token discounts, but true deals with serious traction! Huge Savings on Dunlop Qualifier and GP Tires. Again this year, Reg is offering super deals on tires to CLASS students. For each CLASS date enrolled in, students are welcome to take advantage of our tire deal: $200 for a pair of Dunlop Qualifier street/track tires, and $250 for 208GPs. You just can’t beat that deal! See the CLASS website for detail Friends of Reg’s CLASS Experience: “FORCE 5″ is still going strong. It’s a club for the serious rider who wants to spend a lot of time with us on the track and save big at the same time. Membership includes a free set of Dunlops, a free pair of DP-Brakes pads, a free day at Streets of Willow in October, plus your first 5 CLASS days are just $225! There’s more too, so check it out at www.forceV.org For the 11th year running: The CLASS Premier Exec Experience is a two-day CLASS that has all the bells and whistles. All you have to do is arrive at the hotel we take care of all the details, including a CLASS Honda for the two days, gear, great meals and camaraderie with the CLASS Team and fellow Premier Exec riders, and first class accommodations. Dates this year are Oct 15/16 at Infineon Raceway in the wine country of Sonoma. Better hurry – this special course sells out quickly! Thank You Honda! As a thank you for 12 years (and counting) of loyal sponsorship of the CLASS program, Reg has set aside a special Honda-Only Day inviting American Honda employees and their guest out to an exclusive CLASS School day on Friday May 25th.

Team Test At Laguna Seca Cancelled

SUPERBIKE TEST AT MAZDA RACEWAY LAGUNA SECA CANCELLED AMA Test Scheduled For This Week Cancelled Due To Forecasted Inclement Weather MONTEREY, Calif. (February 5, 2007) Due to expected rains, the AMA Superbike test scheduled at Mazda Raceway Laguna Seca for Wednesday and Thursday, February 7th and 8th has been cancelled. With the season opening round in Daytona, Florida on March 10, the test at Mazda Raceway Laguna Seca will not be rescheduled. The AMA Superbike Championship will return for two events at Mazda Raceway Laguna Seca during the world-renowned track’s 50th Anniversary Season. During the Red Bull U.S. Grand Prix July 20-22 the AMA Superbike and Pro Honda Oils Supersport Championships will complement the MotoGP World Championship, and all four classes (Superbike, Supersport, Superstock and Formula Xtreme) will compete during the AMA Superbike Championship at Mazda Raceway Laguna Seca September 15-16. Mazda Raceway Laguna Seca will celebrate its 50th Anniversary in 2007, with a world-class racing schedule including the U.S. Sports Car Invitational featuring the Grand-Am Rolex Sports Car Series May 18-20, the Red Bull U.S. Grand Prix July 20-22, the 34th Rolex Monterey Historic Automobile Races presented by Toyota August 17-19, the AMA Superbike Championship September 15-16 and the Monterey Sports Car Championships featuring the American Le Mans Series October 19-21. Tickets and more information for the 50th Anniversary of Mazda Raceway Laguna Seca are available by calling (800) 327-SECA or on-line at www.laguna-seca.com.

SPEED TV Launches New Program

NEW SPEED SERIES, EPIC RIDE, CAPTURES THE MANY FACETS OF TWO-WHEEL ADVENTURE LIFESTYLE SHOW TARGETS MOTORCYCLE ENTHUSIASTS SPEED today announces its new motorcycle lifestyle series, Epic Ride. Hosted by seven-time Motocross and Supercross champion, Ricky Johnson, and produced by Pipeline Digital Media of popular network series, The Motocross Files, the show makes its premiere Feb. 20 at 9:30 p.m. ET/ 6:30 p.m. PT. Each episode, Johnson will be leading a diverse trio of unsuspecting celebrities or famous motorcycle personalities on a variety of two-wheel adventures throughout the United States and abroad. What’s an Epic Ride? How about a cruiser ride to Las Vegas or an off-road excursion through the Baja? Every episode is designed to take on a life of its own. “Perhaps more than any other motorcycle program SPEED has yet commissioned, this one is most specifically designed to convey the sense of outright fun and freedom of the open road,” said Robert Ecker, SPEED Vice President of Programming. “The look, the feel, the entire concept and execution of the show is intended to inspire the audience to get up and get out there.” “When viewers watch this show, I want them to say, ‘Man, I wish that was me,'” Pipeline’s Todd Huffman said. “This is an opportunity for the audience to witness all the different activities, breath-taking backdrops and amazing roadways or venues where enthusiasts can enjoy their motorcycles.” The ‘Epic Riders’ will also be trying out some of the newest two-wheel creations from leading motorcycle manufacturers, while outfitted in the latest riding gear from industry leaders. According to Huffman, he wants the show to reveal a total experience. “I also wanted a show that we could integrate a lot of the great motorcycles and products that some of our partners are offering,” Huffman continued. “This is definitely a show for the motorcycle enthusiast.” In addition to Epic Ride, the network offers a variety of popular motorcycle lifestyle programming, such as Super Bikes!, American Thunder, The Motocross Files and V-Twin Motorcycle TV. On the competition side, the Amp’d Mobile Supercross Series, MotoGP and World SuperBike also have a home on SPEED. SPEED is the nation’s first and foremost cable television network dedicated to motor sports and the passion for everything automotive. From racing to restoration, motorcycles to movies, SPEED delivers quality programming from the track to the garage. Now available in more than 74 million homes in North America, SPEED is among the fastest-growing sports cable networks in the country, the home to NASCAR on SPEED and an industry leader in interactive TV, video on demand, mobile initiatives and broadband services.

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