DAYTONA BEACH, Fla. (February 18, 2026) – AMA Pro Racing is pleased to announce the appointment of seven-time AMA Grand National Champion Chris Carr as the Series Director of Progressive American Flat Track. Effective immediately, Carr will oversee all competition-related aspects of the series as it enters an exciting new chapter of growth and evolution.
“We’re proud to welcome Chris Carr back to AMA Pro Racing,” said Gene Crouch, CEO of AMA Pro Racing. “Chris understands this sport at the highest levels: as a champion, a leader, and a steward of its incredible history. He brings unmatched credibility, integrity, and competitive insight that will strengthen our riders, teams and manufacturer ecosystem while elevating the fan experience nationwide.”
One of the most accomplished riders in the history of American motorcycle racing, Carr’s career spans decades at the top of the sport. His championship success, institutional knowledge, and deep relationships across the industry uniquely position him to guide Progressive American Flat Track’s competition strategy.
“I’m excited to return to AMA Pro Racing and take on the role of Series Director for Progressive American Flat Track,” said Carr. “Flat track has defined my life. I look forward to working alongside riders, teams, manufacturers, and partners to ensure safe, fair, and fiercely competitive racing that honors our history and builds our future.”
In his new role, Carr will manage season calendar development and event planning, event operations and safety protocols, rulebook evolution and technical regulations, rider and team relations, new rider evaluations and licensing, and strategic initiatives including the Road to AFT talent development program.
He will serve as the primary competition liaison among riders, teams, manufacturers, promoters and officials, with fairness, safety and integrity as the guiding principles that define his leadership and shape the championship’s competitive standards.
Next Up
The 2026 Progressive American Flat Track season will kick off with the Royal Enfield Short Track at DAYTONA doubleheader at the DAYTONA Flat Track during Daytona’s Bike Week festivities. The twin short track races will take place at the “World Center of Racing” on Thursday, March 5 and Friday, March 6. To purchase tickets to the Royal Enfield Short Track at DAYTONA I & II, please visit: https://www.tixr.com/groups/americanflattrack.
For those that can’t catch the live action at the track, FloRacing is the live streaming home of Progressive American Flat Track. Motorsports fans can subscribe to FloRacing to enjoy over 1,000 live motorsports events in 2026. FloSports is available by visiting https://flosports.link/aft or by downloading the FloSports app on iOS, Android, Apple TV, Roku, Amazon Fire and Chromecast.
FS1:
FOX Sports will provide in-depth coverage of the Royal Enfield Short Track at DAYTONA doubleheader featuring rider features and thrilling onboard cameras. Stay tuned for an upcoming announcement regarding premiere airdates on FS1 and re-airs on FS2. The full listing of American Flat Track’s television premieres will be posted to the AFT website at https://www.americanflattrack.com/events-foxsports.
We are deeply saddened by the passing of George Barber.
He built more than an organization—he built a community.
We are grateful for his vision and leadership, and we will share additional information in the days ahead.
George W. Barber Jr. was the founder of Barber Motorsports Park and the Barber Vintage Motorsports Museum. Photo courtesy Barber Museum.
More, from a press release issued by AMA:
The American Motorcyclist Association is saddened to learn of the passing of AMA Motorcycle Hall of Famer George Barber, who passed away at 85 years old.
Founder of the prestigious Barber Vintage Motorsports Museum in Birmingham, Ala., home to the world’s largest collection of historic motorcycles, Barber had a unique impact on the motorcycling community.
Son of George H. Barber, founder of Barber Dairy and pioneer for dairy pasteurization in the United States, the younger Barber’s love for motor vehicles started early in his life. In the 1960s, Barber raced and wrenched on his own Porsche racers with great success, claiming a large collection of wins behind the wheel.
Barber’s interest in motorcycles began soon after, leading him to open his own museum and hire skilled workers to restore vintage motorcycles to help build his collection. At the same time, Barber operated a vintage motorcycle racing team, which raced across the United States and Europe.
In 1994, Barber’s museum gained 501(c)(3) nonprofit status and was officially named the Barber Vintage Motorsports Museum.
In 2002, Barber opted to close the original location of the Barber Vintage Motorsports Museum, moving his collection to its current location in September 2003, an 830-acre complex that also includes a 2.38-mile road circuit.
For his longtime preservation of motorcycle history, Barber was inducted into the AMA Motorcycle Hall of Fame in 2014.
More, from a press release issued by Barber Vintage Motorsports Museum:
BARBER VINTAGE MOTORSPORTS MUSEUM CELEBRATES THE LIFE AND LEGACY OF GEORGE BARBER
Birmingham, Alabama: George W. Barber, Jr., founder of the Barber Vintage Motorsports Museum and Barber Motorsports Park, died peacefully on Sunday, February 15, following a brief illness. He was 85 years old.
Following graduation from Auburn University, Barber enlisted in the Alabama Air National Guard, serving six years with the 117th Tactical Reconnaissance Wing. He took the helm of Barber Dairies at age 29, guiding it into a leading provider in the region.
His legendary competitive drive first manifested on the racetrack, where he dominated the Southeastern sports-car circuit. With 63 victories to his name, George was regarded as a leading talent of his era, trading paint with the likes of Dan Gurney and Peter Gregg.
Motorsports remained a driving force throughout his life. After the sale of Barber Dairies in 1998, Barber merged his various ventures to centralize the management of his diverse investments. In the 1980s, he envisioned a way to give back to Alabama through this lifelong interest.
Today, the Barber Vintage Motorsports Museum houses the world’s largest collection of motorcycles and Lotus race cars. When the collection reached 1,000 vehicles, Barber was asked if they should stop. “Heck, no,” he replied. “We’ll keep going.’”
Located in the southeast corner of the 880-acre campus—bigger than New York City’s Central Park—the museum is a 230,000-square-foot architectural marvel, a global hub for restoration, preservation, design, and education, inspiring more than 4,000 students annually.
Often described as the “Augusta National of Racing,” Barber Motorsports Park was born from Barber’s mandate to create “a botanical garden with a racetrack in it.” The museum and park are considered the largest single philanthropic project by an individual in Alabama history.
Barber’s impact on education and environmental conservation is profound. He funded more than 500 full-tuition college scholarships and built a culture of mutual care and loyalty, consistently stepping in to support his employees and friends during times of need.
“Everyone who visits the museum and park has their own relationship with Mr. Barber,” said Executive Director Brian Case. “What we now share is the impact he had on our lives and responsibility we carry to honor his vision, generosity, and belief in what this place could be.”
A celebration of life will be held at a later date. In lieu of flowers, donations may be made to the Barber Vintage Motorsports Museum.
About the Barber Vintage Motorsports Museum
The Barber Vintage Motorsports Museum is a 501(C)(3) tax-exempt, private operating foundation dedicated to the preservation, interpretation, exhibition, and history of motorcycles, vintage vehicles, and motorsports located at Barber Motorsports Park in Birmingham, Ala. For more than 30 years, the museum has focused on various aspects of motorsports, from displaying motorcycles and cars spanning more than 120 years of production to the Barber Advanced Design Center, a high-tech workspace for design exploration. The museum embraces the culture of motorsports enthusiasts by hosting programs, such as the Barber Design Camp, and events, including the annual Barber Vintage Festival. With five floors housing 1,800 motorcycles, 150-plus automobiles, 60 of which are Lotus race cars, and numerous vintage and iconic vehicles, the Barber Vintage Motorsports Museum is the ultimate family-friendly environment for education, exploration, and inspiration. Additional information is available at www.barbermuseum.org.
George Barber’s Official Obituary:
Full Speed Ahead: George W. Barber, Jr., 1940-2026
BIRMINGHAM – George W. Barber, Jr., of Birmingham, Alabama, passed away peacefully to be with his Savior on February 15, 2026. He was born September 11, 1940, to George W. Barber and Julia W. Barber. He was preceded in death by his parents, his sisters Lynn L. Woehle and Joan L. Hicks and brother Fritz Ludington. He is survived by his seven nieces and a nephew.
George attended Lakeview Elementary and Shades Valley High School, where he joined the
Alpha Sigma Delta fraternity. He went on to graduate from Auburn University as a member of Sigma Alpha Epsilon. Following his studies, George enlisted in the Alabama Air National Guard, serving six years with the 117th Tactical Reconnaissance Wing.
George’s business acumen was rooted in a century of family tradition. Born into the dairy
business his grandfather established in 1921, George quite literally learned the ropes from the driver’s seat of a milk truck at eight years old. This early immersion evolved into a comprehensive mastery of the industry; by the time he took the helm at 29, George had served in nearly every capacity of the organization, guiding its evolution from a local staple into an Alabama industry leader.
George drove its continued growth, expanding into new geographies and product lines and
establishing Barber Dairies as a leading provider in the Southeast. A lifelong entrepreneur, he simultaneously scaled a diverse portfolio of ventures. His career was marked by high-profile acquisitions, including the Dairy Queen franchisor for Alabama and the Florida panhandle and Birmingham Realty Company, the historic successor to the Elyton Land Company, which founded the City of Birmingham. His strategic expansions also spanned luxury automotive with a Porsche and BMW dealership, the construction of Century Plaza Mall, as well as the development of a commercial landscape supply company and a premier marina in South Alabama.
The portfolio continued to evolve alongside George’s shifting business focus. Following the sale of Barber Dairies in 1998, he spent several years consolidating and merging his various ventures. By the early 2000s, he formalized these efforts under Barber Companies, an umbrella organization designed to centralize the management of his diverse investments. Today, the firm serves as a robust operating platform, managing a premier portfolio of approximately 300 commercial properties across Alabama, as well as the world-class Barber Marina.
While George’s philanthropy often took place behind the scenes, his impact on healthcare,
education, and environmental conservation is profound. Guided by a quiet humility, his
philanthropic reach extended to more than 90 organizations across the state of Alabama. He contributed significantly to the University of Alabama at Birmingham, endowing numerous scholarships to honor others’ legacies – a testament to his desire to elevate others rather than himself. His commitment to regional development was further solidified through Barber Dairies, where he funded more than 500 college scholarships, reaching every community in which the company served across Alabama, Florida, and Mississippi. He was a key benefactor to the Boy Scouts of America and Discovery Place (now McWane Science Center). A dedicated conservationist, George founded the Birmingham chapter of the Coastal Conservation Association and earned the title of Alabama Conservationist of the Year. Free advertising on millions of Barber milk cartons helped pass Alabama’s Forever Wild Act. His long-standing service on the Forever Wild Land Trust board and generous support for organizations like the Nature Conservancy reflect a lifelong dedication to preserving the natural world, carried out with the same unassuming spirit that defined his life’s work.
George’s legendary competitive drive first manifested on the racetrack in his early years. While he was required to balance his passion with his professional duties – relying solely on vacation days to compete – he managed to dominate the Southeastern racing circuit. With 63 victories to his name, George was regarded as a leading talent of his era, trading paint with racing legends such as Dan Gurney and Peter Gregg.
While George transitioned from the driver’s seat to the executive suite following his father’s
passing in 1970, his passion for motorsports remained a driving force. In the 1980s, he envisioned a way to give back to Alabama through this lifelong interest. Following a strategic suggestion to focus on motorcycles – a niche then underserved by major collectors – George’s personal pursuit evolved into the Barber Vintage Motorsports Museum. Today, the nonprofit institution houses the world’s largest collection of motorcycles and Lotus race cars.
Spanning an 880-acre campus located in the City of Birmingham, the museum is a 230,000-square-foot architectural marvel that serves as a global hub for restoration, preservation, and education, inspiring over 4,000 students annually. Often described as the “Augusta National of Racing,” the adjacent Barber Motorsports Park was born from George’s mandate to create “a botanical garden with a race track in it.” Now home to marquee events like the Children’s of Alabama Indy Grand Prix, the park and museum represent an investment of more than $200 million, widely considered the largest single philanthropic project by an individual in Alabama history. For his efforts, he was inducted into the American Motorcycle Association Hall of Fame in 2014.
While George never married, his life was defined by a deep sense of kinship with those around him. To George, his employees were his family. This commitment was evidenced by his personal touch; he marked every employee’s birthday and work anniversary with a personal phone call and maintained a genuine interest in their lives and well-being. A true servant leader, George built a culture of mutual care and loyalty, consistently stepping in to support his team members and friends during times of need. This spirit of kinship extended far beyond the office; his legacy lives on through a wider family of the heart, including his closest confidantes and dearest friends.
The Super Sonic Road Race School and affiliated MotoMini FIM Canadian National Championship Series will attend the Toronto Motorcycle and Powersport Show at the Enercare Centre at Ehsibition Place on the Lake Ontario waterfront, February 20-22.
The history of this annual event traces back to the “Cycle Canada” Show in the late 1970s on the same grounds.
This will be the fifth and final winter show for Super Sonic founder and Team Canada MotoMini Captain Toni Sharpless, who started January at the International Centre near Toronto’s major Airport, then headed west for two shows affiliated with the Moto Canada industry group, formerly the M.M.I.C. – Motorcycle and Moped Industry Council.
Back from the most western of Canada’s ten provinces, Sharpless was at the ExpoMoto Quebec Show in Quebec City last weekend, prior to wrapping up 2026 show duties with the major Moto Canada affiliated event in Toronto.
Sharpless, inducted into the Canadian Motorcycle Hall of Fame in 2012, developed her Mini program in association with the Canadian Motorcycle Association. The C.M.A. is the National representative of the F.I.M. – Federation Internationale de Motorclisme – and has sent Canadian representatives to Spain for the Motul World Finals each November since 2022.
At the World Finals, each invited competitor rides a supplied, identical, Pirelli slick shod Ohvale 160 single-cylinder racer against the top competitors from other National development programs.
The most recent Canadian to win the domestic Championship and represent Canada in Europe was Jager Stockill, the runner-up on the National tour behind Alberta’s Lincoln Scott in 2024 and the overall National victor last year. Stockill, and his AIM Insurance-backed racer, will also be on hand at the Enercare Centre.
The MotoMini Series will also celebrate a new sponsor at the event, with helmet builder KYT Americas just signed on to support the Series and School Systems.
The first round of the 2026 FIM Motul MotoMini Canadian Championship is scheduled for the Go-Kart layout at Shannonville Motorsport Park on Friday and Saturday, June 19 and 20.
The deciding National event of the 2026 five race series will take place around the same venue on September 25-26, as part of the 50th Anniversary Celebrations for motorcycle competition at the legendary Belleville-area race track.
Rancho Cucamonga, CA — Dunlop Tires is proud to announce the 2026 Team Dunlop Road Race Elite roster, continuing the brand’s commitment to developing the next generation of American road racing talent. Designed to support young riders competing at the highest amateur and junior professional levels, the Road Race Elite program provides a proven pathway toward national and international competition.
The 2026 roster features a diverse and highly accomplished group of 10 riders competing across MotoAmerica Mini Cup, Talent Cup, FIM MiniGP, World Finals, and international development series. Representing the depth and reach of the program are Christian Berlowitz, Connor Raymond, Gabe Datis, Zaal Farhand, Cruise Texter, Cooper Jazikoff, Chase Jazikoff, Jase Dill, Maverick Johnson, and Kensei Matsudaira.
The 2025 Mission MotoAmerica Mini Cup Champions show off their No. 1 plates. (From left to right) Bodie Paige, Cruise Texter, Kensei Matsudaira, Zaal Farhand, and Chase Jazikoff. Photo by Larry Lawrence
Among the standout athletes, Connor Raymond enters his second year on Team Dunlop after finishing second overall in the MotoAmerica 190cc Championship, while Kensei Matsudaira continues his progression on a global stage with experience in the MotoAmerica Talent Cup, FIM MiniGP World Series, Asia Talent Cup, and JuniorGP European Talent Cup. Chase Jazikoff returns as a back-to-back MotoAmerica Mini Cup National Champion, joined by younger brother Cooper Jazikoff, who continues to build momentum across multiple MiniGP platforms. Riders such as Christian Berlowitz, Gabe Datis, Zaal Farhand, and Jase Dill bring championship-winning resumes from MotoAmerica, FIM MiniGP, and international competition, while Maverick Johnson enters his first year with Dunlop following a rapid rise through national ranks and upcoming international opportunities. Cruise Texter, already a proven multi-discipline racer, continues to showcase Dunlop performance across road race and beyond.
The Team Dunlop Road Race Elite program mirrors the structure and philosophy of Dunlop’s established Elite initiatives, providing select riders with technical support, product access, and brand partnership both on and off the track. With an increasing number of Elite alumni advancing into professional competition, Dunlop’s road racing development efforts continue to play a critical role in shaping the future of the sport.
“We’re excited to continue growing the Team Dunlop Road Race Elite program in 2026,”said Cori Maynard, Dunlop Coordinator of Motorsports Logistics.“This group represents the next wave of road racing talent, and it’s rewarding to see how quickly these riders progress when given the right support and opportunities. The depth of this roster speaks to the strength of the program and the future of American road racing.”
Kensei Matsudaira made his MotoAmerica Talent Cup debut in September 2025 at Circuit of the Americas, and finished on the podium. Photo by Karen E. Ott Photography.
Fans and industry members can look for these Team Dunlop Road Race Elite riders competing throughout the 2026 MotoAmerica Mini Cup season, where many will continue to showcase their development and racecraft at some of the most competitive youth road racing events in the country. The Mini Cup series remains a key proving ground for emerging talent, and Dunlop looks forward to supporting these riders as they continue to progress on the national stage.
Team Roberts 2026 MotoAmerica Talent Cup rider Kensei Matsudaira will also race in the 2026 FIM Moto4 Latin Cup. Photo by Karen E. Ott Photography.
About Dunlop Motorcycle Tires:
Dunlop is the largest supplier of original equipment and replacement motorcycle tires in North America. For more information, visit www.DunlopMotorcycleTires.com. Follow @RideDunlop on Instagram, Facebook, and X for the latest Dunlop news. Use #RideDunlop and #RaceDunlop to share your Dunlop moments.
Werner Racing Fields Two GSX-8R Riders for 2026 Season
Werner Racing is proud to announce that two young riders will be under our canopy for the 2026 road racing season. Jacob Werner (#113) will be riding a Suzuki GSX-8R in his debut season for MotoAmerica. Jacob moved up from ARSA at the end of the 2025 season and will be making his MotoAmerica debut at the upcoming Daytona round in March followed closely by the Mid Ohio, VIR and NJMP rounds. The second rider for the team is also a rising star in the road racing paddock; Oren Bilik (#119) is a 3-time ASRA regional champion as well as the 2025 AMA amateur road racer of the year. Oren will be also riding a GSX-8R and starting the year as an expert racer in ASRA, with plans to move to MotoAmerica early in the season. Both riders will be riding bikes built by Karns Performance.
“I am very excited to start the season testing on my GSX-8R before the first MotoAmerica round at Daytona,” says Jacob Werner. The GSX-8R is a great platform that makes going fast easy and the team at Karns Performance did fantastic work building the bikes. Both Oren and myself have been training hard and we are ready to show what we can do.”
Oren Bilik says, “I am really grateful for the opportunity from Werner Racing and the rest of my sponsors for giving me an opportunity for the 2026 season. I have yet to ride the bike and am very excited to begin testing soon. I am extremely confident in the team and myself to show our potential amongst some of the fastest the U.S has to offer.”
Oren Bilik raced a Ninja 400 with ASRA in 2025. He wants to race a GSX-8R in Twins Cup in 2026. Teschner photo.
Testing at Phillip Island concluded with Nicolo Bulega setting the pace for Ducati. The strong form of the Italian brand was proven as they locked out the first four spots on the timesheet. The bimota duo of Axel Bassani and Alex Lowes were the closest challengers as the paddock now gears up for the first race of the season this weekend.
Bulega (Aruba.it Racing – Ducati) topped all four sessions during testing and completed 138 laps of the 4.445km circuit. The Italian is the clear favourite, having set a time of 1’28.630 while also being the most consistent rider.
Sam Lowes (14) at Phillip Island. Photo courtesy Dorna
Sam Lowes (ELF Marc VDS Racing Team) was the closest challenger to Bulega, with the Brit six tenths of a second slower. His morning session ended with a consistent 15-lap stint, as many riders used the slightly cooler conditions for race simulations.
Axel Bassani (47) at Phillip Island. Photo courtesy Dorna
Bassani and Lowes showed strong pace for bimota by Kawasaki Racing Team, with the Italian setting his fastest time of the day in the morning, while Lowes left it until his final lap. The duo completed a combined total of 140 laps.
Alvaro Bautista (19) at Phillip Island. Photo courtesy Dorna
A Turn 11 crash for Jake Dixon opened the day and left the Honda HRC rider sidelined for the opening round with a fracture to his left wrist. The incident occurred on his first flying lap of the day. Later in the session, Stefano Manzi (GYTR GRT Yamaha WorldSBK Team) crashed at Turn 2. Alvaro Bautista crashed at Turn 10 in the afternoon session, but the Barni Spark Racing Team rider still completed 74 laps to top the mileage charts.
Lorenzo Baldassari (34) at Phillip Island. Photo courtesy Dorna
Lorenzo Baldassari’s comeback to the Superbike class continues to impress. The Team GoEleven rider ended the test third fastest. Miguel Oliveira was the leading rookie with ROKiT BMW Motorrad WorldSBK Team’s Portuguese rider seventh fastest.
P1 – Nicolo Bulega (Aruba.It Racing – Ducati): “I feel good with the bike. We tried something different during the second session but then we decided to go back to the previous setting. When you already have a good feeling and you can push with confidence but changing things is not always better. So we returned to the morning setting and everything went well again. At the moment it’s just a test so the goal is to improve. I think there are still many areas where we can take a step forward, and I want to do that together with my team. We’ll work during these days before the race weekend and then we’ll see where we are.”
P2 – Sam Lowes (ELF Marc VDS Racing Team): “I had a really good day. We improved the bike this afternoon and I started to find a good rhythm after doing a longer run this morning to understand my feeling with the bike. I did my best lap on the second run of the tyre which is positive at Phillip Island. I feel competitive. With the hard tyre I think we’ll be a bit closer and that’s the tyre that we’ll have for the race. The team has done a great job to improve the bike session by session. I still have areas we can work on but we’re in the mix.”
P3 – Lorenzo Baldassarri (Team GoEleven): “It was another positive day. I enjoyed the bike and the track and I could improve lap after lap. We’re working on the base setting to suit me better. It was good to confirm yesterday’s speed and today we focused on consistency with the race tyre. Honestly, the results from testing is a bit unexpected because during tests I prefer to build step by step rather than push too much. But we improved the pace, built a strong feeling with the bike, and I think we’re ready for the first race weekend.”
Jaume Masia (Orelac Racing Verdnatura) completed a strong two-day test at Phillip Island to set the pace in the Supersport class. The Spaniard completed 39 laps today but heavy rain during the final two hour session brought the action to a premature close.
PTR Triumph Factory Racing teammates Oli Bayliss and Tom Booth-Amos ended the day second and third fastest. For Bayliss it sets the scene for another strong home round while Booth-Amos was a race winner here twelve months ago.
Philipp Oettl (Feel Racing WorldSSP Team) was the only rider in the Top 15 not to improve on his morning time before the rain came in. The German ended the day fourth on the combined times.
Jaume Masia (5) at Phillip Island. Photo courtesy Dorna
P1 – Jaume Masia (Orelac Racing Verdnatura): “The morning session went quite well for us. We focused on understanding the bike. The afternoon was a bit crazy with the rain and wind but we finisher first. I feel confident for the weekend. I like to ride alone and to stay calm and consistent. If the race were tomorrow my target would be to lead and stay consistent.”
Hoban Brothers Racing is proud to announce that Seth Dahmer will join the team for the upcoming MotoAmerica Twins Cup season, marking a new position for Hoban Brothers as they field a competitive Suzuki GSX8R.
Seth has long been part of the Hoban Brothers family, and this partnership represents joining the family business operated by his father and Tom & Pat Hoban, along with second generation Tyger & Brad Hoban.
“It feels really good to ride for Hoban Brothers because they have always stood by my side,”said Dahmer.“Last year I rode for Altus Motorsports and it was great. I certainly owe a lot to the Nassaney family and the whole team, we had a top five finish and battled for top tens all year.”
For the 2026 campaign, Seth will pilot a V&H Suzuki platform that has proven to be highly competitive in the Twins Cup paddock, and the team is confident in its performance potential.
“We know the V&H Suzuki is very competitive, we have worked very closely with Terry Vance and their crew the last 3 years in their MotoAmerica King of the Baggers program”the team shared.
Serving as crew chief will be Mark Stiles of TSE. Dahmer and Stiles have worked together fulltime for the past two seasons, bringing valuable chemistry and technical consistency into this new chapter.
Hoban Brothers Racing is also grateful for the continued support of its premier sponsors in Darkhorse Motor Co, Lane Tank, NEW Industries, and Spectro Oils. Their continued commitment provides the resources and support to be competitive in today’s MotoAmerica paddock.
With roots in racing dating back to the 1990s, Hoban Brothers Racing brings decades of experience to the paddock. Dahmer reflects on that legacy with pride and determination.
“Hoban Brothers Racing and my father were racing in Daytona the day I was born, so we have the experience we need as a team. Now, in my second year, I need to step up in MotoAmerica and showcase my talents.”
For the 2026 season, Dahmer has been granted the #34 plate for 2026 — a number steeped in racing history. It was previously carried by Hoban Brothers standout rider Michael Barnes, but a #34 Suzuki has also been piloted by Kevin Schwantz and Wes Cooley. “These are pretty big shoes to fill, and it is quite an honor,” Dahmer said.
With a competitive machine, a proven crew, and the backing of a dedicated team and sponsors, Seth Dahmer and Hoban Brothers Racing are poised to make a strong statement in the 2026 MotoAmerica Twins Cup season. Filling out the Hoban Brothers Racing / MotoAmerica sponsor program include RS Taichi & Moto Liberty, Arai helmets, Dunlop, Saddlemen, Barnett Clutches, Scott’s Rodz & Wreckz, ID Designs, FU Sport Boots, Regina Chain, DP Brakes & Brand & Design Company
Racers from across the country gathered together in the California desert for Round 5 of the CVMA 2025/2026 winter series. As usual, the weather was perfect for the entire weekend with Sunny skies and mild temperatures.
The event kicked off Friday morning for a full day of practice. A lightly attended New Racer School, welcomed a few new racers into the amateur ranks of the club.
On Saturday morning, riders turned in incredibly fast qualifying times, and the races were exciting and very close all weekend.
Brenden Ketelesen leading the Middleweight Shootout. Photo by CaliPhotography
Saturday Qualifying
The fastest of all in Saturday morning qualifying, David Anthony topped the field of open-class bikes, turning a 1:44.431 lap time.
Brenden Ketelesen was fastest on a middleweight, turning a 1:45.784 lap time.
Kensei Matsudaira was fastest on a lightweight bike with a 1:50.393 lap time.
Sawyer Lafayette was fastest on an ultra-lightweight bike with a 1:54.711 lap time.
Bill Coolahan was fastest on a CVMA Hooligan bike with a 1:50.617 lap time.
Saturday Races
Standout racers from Saturday’s races included:
Sahar Zivik won three open class races, including Open Supersport, Formula Open, and
Formula 40.
Kensei Matsudaira won the Formula Middleweight Cup, Formula Twins, and Formula 2 races.
David Anthony (25) leading Michael Gilbert (55) at the start of The Shootout. Photo by CaliPhotography
Sunday Shootouts
In the premier race of the day, The Shootout, David Anthony (Yamaha YZF-R1) got the hole shot and led the pack through turn one, followed by Michael Gilbert (Yamaha YZF-R1) in second and Nicholas Ciling (Yamaha YZF-R1) in third. The running order for the top three was set after the first turn and remained unchanged. At the end of the race, Anthony took the checkered flag first with Gilbert and Ciling trailing in second and third, respectively.
In the Middleweight Shootout, Brenden Ketelesen (Kawasaki ZX-6R) took the hole shot into turn one. At the end of the first lap, Ketelesen led, followed by Alexander Enriquez (Yamaha YZF-R9) in second, and Aldo Rovirosa (Yamaha YZF-R6) in third. Rovirosa was able to pass Enriquez for second on the second lap, but Enriquez quickly regained the position at the start of the third lap. Enriquez and Rovirosa rode nose to tail for the first half of the race. During the second half of the race, Enriquez slowly built a gap, and by the end, the top three riders were well separated. At the finish, it was Ketelesen for the win, Enriquez second, and Rovirosa third.
Next Round. Come out and join us for the next round of the CVMA 25/26 Winter Series on 3/20– 3/22.
CVMA offers two full days of racing every race weekend and also includes Saturday qualifying for grid position in all classes, amateur, and expert, as well as a wide variety of classes to choose from.
CVMA offers free reciprocity as a means of encouraging racers from other clubs to come out and compete. CVMA also offers a New Racers School for those starting in racing on the Friday before each race weekend. Log on to www.cvmaracing.com to sign up or for more information.
CVMA. For racers by racers and offering the best racing experience around!
CVMA would also like to thank the 2025-2026 Winter Series Sponsors: Support Moto Racing, Apex Assassins, Ryder Gear, CaliPhotography, Racers Edge/Dunlop, RoadRace City/Bridgestone, Del’s Flooring, The California Superbike School, Ride HMVC, First Team IT, Yamaha, CT Racing/Pirelli, Compact Octane Trackdays, 2 Fast Track Days, LapSnap
NRS Sponsors: Alpinestars, 6D Helmets, Five Gloves, and Racers Edge/Dunlop
A Design-First Motorcycle Communication System Built to Be Seen
Kickstarter launch: March 2026
For years, motorcycle communication systems have looked largely the same – bulky, boxy, understated units designed around electronics, not riders.
The Rogue was designed to change that.
Launching on Kickstarter in March 2026, the Rogue is the first product from 99ONE – a new motorcycle technology brand created through a partnership between BEEBEST and Aleck, combining large-scale audio and communication engineering with deep experience building rider-focused brands for Western markets.
Built on proven audio and communication engineering, the Rogue reimagines helmet communication from the ground up – combining full-featured performance with a bold, unapologetic design language that looks nothing like the rest of the category.
Designed First – Not as an Afterthought
The Rogue was designed from the outside in.
Instead of conforming to the boxy, understated designs that dominate helmet communication today, the Rogue was shaped deliberately and unapologetically – with a clean, flowing silhouette, smooth rounded edges, and a profile designed to sit naturally against modern helmets.
The waterproof Rogue communicator making a fashion statement, installed on a helmet.
Key design features include:
*A completely new modern form factor, breaking away from boxy, angular helmet comms
*Sleek, rounded lines and edges, reducing visual bulk and creating a refined profile
*Interchangeable wing tips, allowing riders to personalise the look and feel of the unit
*Dot-matrix LED display, delivering clear visual feedback without visual clutter
*Large, glove-friendly primary button, designed for confident use at speed
*Ability to use Siri and Google voice commands, for basic functions
*Transparent rear window, offering a considered glimpse into the internal mechanics
*Bold, brand-defining colourways that allow riders to express individuality rather than blend in
Every element is intentional. Nothing is decorative. Nothing is inherited.
This is communication technology designed to be worn – not hidden.
Two Launch Colourways – A Brand Statement
The Rogue will launch on Kickstarter with two distinctive colourways, combining core 99ONE brand colours with a bold, design-led visual identity.
The launch colourways include:
Shadow Black – understated, technical, and timeless
Jet White – clean, modern, and confident
These aren’t afterthought finishes. Each colourway is an intentional extension of the product’s design language – designed to give riders control over how the Rogue expresses itself on their helmet.
The Rogue communicator will be available in white or black at launch, with orange potentially following, based on demand.
Stretch goal: Signal Orange – bold, expressive, and unapologetically visible
Signal Orange has been developed as a future-facing colourway and will be unlocked only if campaign demand and momentum support its introduction. This approach allows the brand to scale responsibly while ensuring new colourways are driven by real rider interest rather than speculative launches.
Beyond Kickstarter, additional colourways will be explored as the platform evolves, informed by rider feedback and distribution partner demand – bringing long-overdue expression and individuality to the motorcycle audio and communication category.
Features Riders Expect – Thoughtfully Refined
While the Rogue introduces a new design language, it delivers the full set of features riders expect from a modern helmet communication system – refined through better tuning, smarter integration, and more considered execution.
The Rogue includes:
*Rider-to-rider mesh communication for seamless group connectivity for up to 16 riders
*Music, podcasts, phone calls, and voice assistant access
*Premium audio quality, tuned for clarity and balance
*Clear, consistent audio at speed, supported by AI-powered noise cancellation
*Long battery life suitable for full-day rides, with up to 30 hours of music playback and 16 hours of continuous communication
*Simple, intuitive controls designed for real-world riding
*Over The Air (OTA) firmware updates
*Multiple helmet mounting options (3M adhesive or clip-on) with a quick-release design
*USB-C fast charging for modern convenience
*IP67-rated dust and water proof rating for all-weather durability
Rather than competing on feature count, the Rogue focuses on delivering a complete, modern feature set – refined into a system that feels balanced, intentional, and easy to live with every ride.
Built for Long Days on the Bike
The Rogue is powered by a custom 1250mAh high-capacity battery, engineered to deliver outstanding endurance in a compact form factor – without adding visual bulk to the helmet.
On a full charge, the Rogue delivers:
*Up to 30 hours of continuous music playback
*Up to 16 hours of continuous communication
*Fast charging support, delivering up to 7 hours of music playback from a 30-minute charge
The result is a system built to last through full-day rides, multi-day trips, and long weekends – without constant battery anxiety.
Roadmap
99ONE Rogue is built as a platform, not a one-off product. Designed to stand on its own from day one, the system will continue to expand through software updates, integrations, and optional accessories.
Walkie Talkie Integration – Long-Range Communication When You Want It
An upcoming integration with the Aleck Off Grid Bluetooth Walkie Talkie will enable long-range rider communication beyond the limits of traditional mesh systems.
Integration with the Aleck Off Grid Bluetooth Walkie Talkie increases range.
Significantly extended range
No reliance on mobile networks
Ideal for touring, adventure riding, and remote routes
The feature will remain entirely optional, allowing Rogue to stay clean and streamlined while expanding into long-range communication only when riders choose.
Action Camera Integration
GoPro, DJI & Insta360
Future integrations with leading action camera platforms will allow riders to control key camera functions directly from their helmet.
The aim: fewer distractions, fewer buttons, and more focus on the ride – without missing the moments worth capturing.
“OK ONE” – A Custom Voice Assistant
“OK ONE” is a rider-focused voice assistant designed specifically for real riding scenarios.
Rather than generic commands, it will prioritise essential actions such as music, communication, and system controls – all with minimal cognitive load, even at speed.
Optional by design. Rider-first by default.
Continuous Firmware & Feature Improvements
99ONE Rogue is designed to evolve.
Ongoing firmware updates will continue to improve performance, introduce new features, and refine the overall experience – guided by real-world use and rider feedback. Backing 99ONE means investing in a platform built to grow over time.
The 99ONE App – Control Without Distraction
The Rogue is supported by the 99ONE companion app, designed to handle essential setup, configuration and updates.
Through the app, riders can:
*Manage device connections
*Adjust audio preferences
*Manage rider-to-rider mesh pairing
*Customise LED display
*Perform firmware updates
The goal is control without distraction – keeping the focus where it belongs: on the ride.
Why Kickstarter
The Rogue is not a concept or early prototype. It is built on years of development and large-scale manufacturing experience.
99ONE chose Kickstarter as a launch platform to do three things deliberately:
*Give riders early access to the product and brand before retail release
*Offer launch-only pricing and exclusive bundles as a reward for early support
*Introduce 99ONE directly to its first riders, building the brand alongside the people it’s designed for
For riders, Kickstarter isn’t about risk. It’s about access – and being part of a new brand from the very beginning.
Pricing & Kickstarter Access
The Rogue will carry a future retail price of $299.95.
Ahead of the Kickstarter launch, riders can secure VIP access to the campaign with a $1 reservation, guaranteeing the opportunity to purchase the Rogue at the lowest Super Early Bird price, starting from $220 – a $80 saving compared to planned retail pricing.
VIP supporters will receive:
*First access to the Kickstarter campaign before it opens to the public
*Guaranteed eligibility for Super Early Bird pricing
*Priority access to limited launch quantities and exclusive bundles
*Access to a private VIP group, where early supporters can provide feedback, take part in polls, and help shape the campaign and brand journey before, during, and after launch
*For riders who want to be part of 99ONE from the very beginning, VIP access offers the earliest entry point – and the best value.
Riders can register now for VIP access and early notification ahead of the Kickstarter launch at reservations.99.one
Limited Super Early Bird units will be available when the campaign launches on Kickstarter in March 2026.
From the Teams Behind the 99ONE Rogue
“The Rogue gave us the opportunity to rethink how motorcycle communication is presented,” said Mr Shao, Founder and CEO of BEEBEST. The technology itself is mature and well proven – this was about shaping it into a product that feels new, refined, intentional, and worthy of the rider experience.”
“The Rogue represents how we believe motorcycle technology should move forward,” said Stephen Catterson, Founder and CEO of Aleck. “Kickstarter lets us introduce 99ONE directly to riders who care about performance, design, and individuality – and build the brand alongside the community from day one.”
“Our focus is on building a brand riders actively choose and grow with,” said Scott Goldhawk, Chief Brand and Growth Officer at Aleck. “Not just for what the Rogue delivers today, but for the identity, values, and direction the brand represents as the category moves forward.”
Launch Details
The Rogue launches on Kickstarter in March 2026, marking the first public release of the 99ONE brand.
Early supporters will have access to Super Early Bird pricing, limited launch bundles, and the full range of launch colourways.
For riders looking for a motorcycle communication system that reflects how modern gear should look, feel, and perform, the Rogue offers the chance to be part of something from the very beginning.
Riders can register now for VIP access and early notification ahead of the Kickstarter launch at reservations.99.one
About 99ONE
99ONE is a new global motorcycle technology brand created through a collaboration between BEEBEST and Aleck – combining long-standing audio and communication engineering expertise with deep experience building premium, rider-focused brands for global markets.
Purpose-built from the ground up, 99ONE delivers modern motorcycle communication technology through a bold, unapologetic, design-first lens.
MP13 Doubles Up For Daytona 200 & Supersport Season With Ella & Avery Dreher On MV Agustas Supported By One Cure
MP13 Racing’s Ella Dreher will be joined by her brother Avery as they both compete in the 2026 Supersport Championship, beginning with next month’s Daytona 200. Photo courtesy MP13 Racing.
Here’s proof that, when you’ve got one very talented rider named Dreher on your team, you’ve just gotta have two.
Team owner Melissa Paris is delighted to introduce MP13 Racing’s 2026 MotoAmerica team, featuring incumbent rider Ella Dreher and her brother Avery. Both riders will compete in the 2026 Supersport Championship, including next month’s Daytona 200.
Also, Paris and MP13 Racing are proud to represent One Cure through the generous support of David and Maxine Pierce. One Cure’s mission is “to improve the prevention, diagnosis, and treatment of cancer in pets, and to translate their research and knowledge to also benefit people with cancer.”
“Working with Ella in 2025 was the realization of a dream that was several years in the making,” Paris said. “I was impressed by her work and tenacity every single weekend. To be able to have Ella back, and to have her brother Avery also join the team for the 2026 Supersport Championship, is unreal. I’m so grateful for their trust in me and our team, and together, we are looking forward to seeing what we can achieve with our MV Agusta F3 800 machines.”
Last year, Ella competed for MP13 Racing in the inaugural MotoAmerica Talent Cup Championship, and she is set to take the next step in her road racing career. Currently 15 years old, Ella will turn 16 at the end of February, which will make her eligible for MotoAmerica’s Supersport Championship. As a result, the Florida native is poised to become the youngest rider ever to race in the Daytona 200, in this, the 84th running of the “Great American Motorcycle Race.”
“I’m more than excited to be racing again this year with the MP13 team, Ella said. “Better yet on a Supersport bike alongside my brother as my teammate this year. I can’t wait to start the season at the Daytona 200. Racing the 200 has been a dream of mine, and I’m ready to push through the challenges and start the 2026 season.”
Avery, who is 19 years old and raced in last year’s Twins Cup Championship, will also move up to Supersport as he teams up with his sister on MP13 Racing MV Agustas.
“I am so thankful and stoked for this opportunity,” commented Avery. “Huge thanks to Melissa and the entire MP13 Racing team for believing in me. This truly feels like a dream come true. Racing in the Daytona 200 and the Supersport Championship has been a goal of mine for a long time, and I’m ready to embrace the challenge and get to work. I’m also stoked to be teammates with my sister again. It’s going to be a fun time and a great year!”
Additional team sponsors for 2026 include Rock Solid and MV Agusta Los Angeles, along with Maxima, Spider, STM, GHD, Accossato, LighTech, Essex Moto, Speedcell, Akrapovic, SBS, Mikanik Moto, Matt Racing, ESP, and Macklin Motorsports.
Chris Carr riding with the number one plate in 2002. Photo by Dave Hoenig for AMA Pro Racing.
DAYTONA BEACH, Fla. (February 18, 2026) – AMA Pro Racing is pleased to announce the appointment of seven-time AMA Grand National Champion Chris Carr as the Series Director of Progressive American Flat Track. Effective immediately, Carr will oversee all competition-related aspects of the series as it enters an exciting new chapter of growth and evolution.
“We’re proud to welcome Chris Carr back to AMA Pro Racing,” said Gene Crouch, CEO of AMA Pro Racing. “Chris understands this sport at the highest levels: as a champion, a leader, and a steward of its incredible history. He brings unmatched credibility, integrity, and competitive insight that will strengthen our riders, teams and manufacturer ecosystem while elevating the fan experience nationwide.”
One of the most accomplished riders in the history of American motorcycle racing, Carr’s career spans decades at the top of the sport. His championship success, institutional knowledge, and deep relationships across the industry uniquely position him to guide Progressive American Flat Track’s competition strategy.
“I’m excited to return to AMA Pro Racing and take on the role of Series Director for Progressive American Flat Track,” said Carr. “Flat track has defined my life. I look forward to working alongside riders, teams, manufacturers, and partners to ensure safe, fair, and fiercely competitive racing that honors our history and builds our future.”
In his new role, Carr will manage season calendar development and event planning, event operations and safety protocols, rulebook evolution and technical regulations, rider and team relations, new rider evaluations and licensing, and strategic initiatives including the Road to AFT talent development program.
He will serve as the primary competition liaison among riders, teams, manufacturers, promoters and officials, with fairness, safety and integrity as the guiding principles that define his leadership and shape the championship’s competitive standards.
Next Up
The 2026 Progressive American Flat Track season will kick off with the Royal Enfield Short Track at DAYTONA doubleheader at the DAYTONA Flat Track during Daytona’s Bike Week festivities. The twin short track races will take place at the “World Center of Racing” on Thursday, March 5 and Friday, March 6. To purchase tickets to the Royal Enfield Short Track at DAYTONA I & II, please visit: https://www.tixr.com/groups/americanflattrack.
For those that can’t catch the live action at the track, FloRacing is the live streaming home of Progressive American Flat Track. Motorsports fans can subscribe to FloRacing to enjoy over 1,000 live motorsports events in 2026. FloSports is available by visiting https://flosports.link/aft or by downloading the FloSports app on iOS, Android, Apple TV, Roku, Amazon Fire and Chromecast.
FS1:
FOX Sports will provide in-depth coverage of the Royal Enfield Short Track at DAYTONA doubleheader featuring rider features and thrilling onboard cameras. Stay tuned for an upcoming announcement regarding premiere airdates on FS1 and re-airs on FS2. The full listing of American Flat Track’s television premieres will be posted to the AFT website at https://www.americanflattrack.com/events-foxsports.
George W. Barber Jr. was the founder of Barber Motorsports Park and the Barber Vintage Motorsports Museum. Photo courtesy Barber Museum. Photo courtesy AMA
(Please scroll down for updates)
We are deeply saddened by the passing of George Barber.
He built more than an organization—he built a community.
We are grateful for his vision and leadership, and we will share additional information in the days ahead.
George W. Barber Jr. was the founder of Barber Motorsports Park and the Barber Vintage Motorsports Museum. Photo courtesy Barber Museum.
More, from a press release issued by AMA:
The American Motorcyclist Association is saddened to learn of the passing of AMA Motorcycle Hall of Famer George Barber, who passed away at 85 years old.
Founder of the prestigious Barber Vintage Motorsports Museum in Birmingham, Ala., home to the world’s largest collection of historic motorcycles, Barber had a unique impact on the motorcycling community.
Son of George H. Barber, founder of Barber Dairy and pioneer for dairy pasteurization in the United States, the younger Barber’s love for motor vehicles started early in his life. In the 1960s, Barber raced and wrenched on his own Porsche racers with great success, claiming a large collection of wins behind the wheel.
Barber’s interest in motorcycles began soon after, leading him to open his own museum and hire skilled workers to restore vintage motorcycles to help build his collection. At the same time, Barber operated a vintage motorcycle racing team, which raced across the United States and Europe.
In 1994, Barber’s museum gained 501(c)(3) nonprofit status and was officially named the Barber Vintage Motorsports Museum.
In 2002, Barber opted to close the original location of the Barber Vintage Motorsports Museum, moving his collection to its current location in September 2003, an 830-acre complex that also includes a 2.38-mile road circuit.
For his longtime preservation of motorcycle history, Barber was inducted into the AMA Motorcycle Hall of Fame in 2014.
More, from a press release issued by Barber Vintage Motorsports Museum:
BARBER VINTAGE MOTORSPORTS MUSEUM CELEBRATES THE LIFE AND LEGACY OF GEORGE BARBER
Birmingham, Alabama: George W. Barber, Jr., founder of the Barber Vintage Motorsports Museum and Barber Motorsports Park, died peacefully on Sunday, February 15, following a brief illness. He was 85 years old.
Following graduation from Auburn University, Barber enlisted in the Alabama Air National Guard, serving six years with the 117th Tactical Reconnaissance Wing. He took the helm of Barber Dairies at age 29, guiding it into a leading provider in the region.
His legendary competitive drive first manifested on the racetrack, where he dominated the Southeastern sports-car circuit. With 63 victories to his name, George was regarded as a leading talent of his era, trading paint with the likes of Dan Gurney and Peter Gregg.
Motorsports remained a driving force throughout his life. After the sale of Barber Dairies in 1998, Barber merged his various ventures to centralize the management of his diverse investments. In the 1980s, he envisioned a way to give back to Alabama through this lifelong interest.
Today, the Barber Vintage Motorsports Museum houses the world’s largest collection of motorcycles and Lotus race cars. When the collection reached 1,000 vehicles, Barber was asked if they should stop. “Heck, no,” he replied. “We’ll keep going.’”
Located in the southeast corner of the 880-acre campus—bigger than New York City’s Central Park—the museum is a 230,000-square-foot architectural marvel, a global hub for restoration, preservation, design, and education, inspiring more than 4,000 students annually.
Often described as the “Augusta National of Racing,” Barber Motorsports Park was born from Barber’s mandate to create “a botanical garden with a racetrack in it.” The museum and park are considered the largest single philanthropic project by an individual in Alabama history.
Barber’s impact on education and environmental conservation is profound. He funded more than 500 full-tuition college scholarships and built a culture of mutual care and loyalty, consistently stepping in to support his employees and friends during times of need.
“Everyone who visits the museum and park has their own relationship with Mr. Barber,” said Executive Director Brian Case. “What we now share is the impact he had on our lives and responsibility we carry to honor his vision, generosity, and belief in what this place could be.”
A celebration of life will be held at a later date. In lieu of flowers, donations may be made to the Barber Vintage Motorsports Museum.
About the Barber Vintage Motorsports Museum
The Barber Vintage Motorsports Museum is a 501(C)(3) tax-exempt, private operating foundation dedicated to the preservation, interpretation, exhibition, and history of motorcycles, vintage vehicles, and motorsports located at Barber Motorsports Park in Birmingham, Ala. For more than 30 years, the museum has focused on various aspects of motorsports, from displaying motorcycles and cars spanning more than 120 years of production to the Barber Advanced Design Center, a high-tech workspace for design exploration. The museum embraces the culture of motorsports enthusiasts by hosting programs, such as the Barber Design Camp, and events, including the annual Barber Vintage Festival. With five floors housing 1,800 motorcycles, 150-plus automobiles, 60 of which are Lotus race cars, and numerous vintage and iconic vehicles, the Barber Vintage Motorsports Museum is the ultimate family-friendly environment for education, exploration, and inspiration. Additional information is available at www.barbermuseum.org.
George Barber’s Official Obituary:
Full Speed Ahead: George W. Barber, Jr., 1940-2026
BIRMINGHAM – George W. Barber, Jr., of Birmingham, Alabama, passed away peacefully to be with his Savior on February 15, 2026. He was born September 11, 1940, to George W. Barber and Julia W. Barber. He was preceded in death by his parents, his sisters Lynn L. Woehle and Joan L. Hicks and brother Fritz Ludington. He is survived by his seven nieces and a nephew.
George attended Lakeview Elementary and Shades Valley High School, where he joined the
Alpha Sigma Delta fraternity. He went on to graduate from Auburn University as a member of Sigma Alpha Epsilon. Following his studies, George enlisted in the Alabama Air National Guard, serving six years with the 117th Tactical Reconnaissance Wing.
George’s business acumen was rooted in a century of family tradition. Born into the dairy
business his grandfather established in 1921, George quite literally learned the ropes from the driver’s seat of a milk truck at eight years old. This early immersion evolved into a comprehensive mastery of the industry; by the time he took the helm at 29, George had served in nearly every capacity of the organization, guiding its evolution from a local staple into an Alabama industry leader.
George drove its continued growth, expanding into new geographies and product lines and
establishing Barber Dairies as a leading provider in the Southeast. A lifelong entrepreneur, he simultaneously scaled a diverse portfolio of ventures. His career was marked by high-profile acquisitions, including the Dairy Queen franchisor for Alabama and the Florida panhandle and Birmingham Realty Company, the historic successor to the Elyton Land Company, which founded the City of Birmingham. His strategic expansions also spanned luxury automotive with a Porsche and BMW dealership, the construction of Century Plaza Mall, as well as the development of a commercial landscape supply company and a premier marina in South Alabama.
The portfolio continued to evolve alongside George’s shifting business focus. Following the sale of Barber Dairies in 1998, he spent several years consolidating and merging his various ventures. By the early 2000s, he formalized these efforts under Barber Companies, an umbrella organization designed to centralize the management of his diverse investments. Today, the firm serves as a robust operating platform, managing a premier portfolio of approximately 300 commercial properties across Alabama, as well as the world-class Barber Marina.
While George’s philanthropy often took place behind the scenes, his impact on healthcare,
education, and environmental conservation is profound. Guided by a quiet humility, his
philanthropic reach extended to more than 90 organizations across the state of Alabama. He contributed significantly to the University of Alabama at Birmingham, endowing numerous scholarships to honor others’ legacies – a testament to his desire to elevate others rather than himself. His commitment to regional development was further solidified through Barber Dairies, where he funded more than 500 college scholarships, reaching every community in which the company served across Alabama, Florida, and Mississippi. He was a key benefactor to the Boy Scouts of America and Discovery Place (now McWane Science Center). A dedicated conservationist, George founded the Birmingham chapter of the Coastal Conservation Association and earned the title of Alabama Conservationist of the Year. Free advertising on millions of Barber milk cartons helped pass Alabama’s Forever Wild Act. His long-standing service on the Forever Wild Land Trust board and generous support for organizations like the Nature Conservancy reflect a lifelong dedication to preserving the natural world, carried out with the same unassuming spirit that defined his life’s work.
George’s legendary competitive drive first manifested on the racetrack in his early years. While he was required to balance his passion with his professional duties – relying solely on vacation days to compete – he managed to dominate the Southeastern racing circuit. With 63 victories to his name, George was regarded as a leading talent of his era, trading paint with racing legends such as Dan Gurney and Peter Gregg.
While George transitioned from the driver’s seat to the executive suite following his father’s
passing in 1970, his passion for motorsports remained a driving force. In the 1980s, he envisioned a way to give back to Alabama through this lifelong interest. Following a strategic suggestion to focus on motorcycles – a niche then underserved by major collectors – George’s personal pursuit evolved into the Barber Vintage Motorsports Museum. Today, the nonprofit institution houses the world’s largest collection of motorcycles and Lotus race cars.
Spanning an 880-acre campus located in the City of Birmingham, the museum is a 230,000-square-foot architectural marvel that serves as a global hub for restoration, preservation, and education, inspiring over 4,000 students annually. Often described as the “Augusta National of Racing,” the adjacent Barber Motorsports Park was born from George’s mandate to create “a botanical garden with a race track in it.” Now home to marquee events like the Children’s of Alabama Indy Grand Prix, the park and museum represent an investment of more than $200 million, widely considered the largest single philanthropic project by an individual in Alabama history. For his efforts, he was inducted into the American Motorcycle Association Hall of Fame in 2014.
While George never married, his life was defined by a deep sense of kinship with those around him. To George, his employees were his family. This commitment was evidenced by his personal touch; he marked every employee’s birthday and work anniversary with a personal phone call and maintained a genuine interest in their lives and well-being. A true servant leader, George built a culture of mutual care and loyalty, consistently stepping in to support his team members and friends during times of need. This spirit of kinship extended far beyond the office; his legacy lives on through a wider family of the heart, including his closest confidantes and dearest friends.
At the Motul FIM MotoMini World Championships past November at Circuit Ricardo Tormo in Valencia, Spain, reigning Canadian National Champ Jager Stockill and Team Canada Captain Toni Sharpless await a Qualifying race start for the Ohvale 160 category.
Photo courtesy Colin Fraser/Super Sonic Roadrace School
The Super Sonic Road Race School and affiliated MotoMini FIM Canadian National Championship Series will attend the Toronto Motorcycle and Powersport Show at the Enercare Centre at Ehsibition Place on the Lake Ontario waterfront, February 20-22.
The history of this annual event traces back to the “Cycle Canada” Show in the late 1970s on the same grounds.
This will be the fifth and final winter show for Super Sonic founder and Team Canada MotoMini Captain Toni Sharpless, who started January at the International Centre near Toronto’s major Airport, then headed west for two shows affiliated with the Moto Canada industry group, formerly the M.M.I.C. – Motorcycle and Moped Industry Council.
Back from the most western of Canada’s ten provinces, Sharpless was at the ExpoMoto Quebec Show in Quebec City last weekend, prior to wrapping up 2026 show duties with the major Moto Canada affiliated event in Toronto.
Sharpless, inducted into the Canadian Motorcycle Hall of Fame in 2012, developed her Mini program in association with the Canadian Motorcycle Association. The C.M.A. is the National representative of the F.I.M. – Federation Internationale de Motorclisme – and has sent Canadian representatives to Spain for the Motul World Finals each November since 2022.
At the World Finals, each invited competitor rides a supplied, identical, Pirelli slick shod Ohvale 160 single-cylinder racer against the top competitors from other National development programs.
The most recent Canadian to win the domestic Championship and represent Canada in Europe was Jager Stockill, the runner-up on the National tour behind Alberta’s Lincoln Scott in 2024 and the overall National victor last year. Stockill, and his AIM Insurance-backed racer, will also be on hand at the Enercare Centre.
The MotoMini Series will also celebrate a new sponsor at the event, with helmet builder KYT Americas just signed on to support the Series and School Systems.
The first round of the 2026 FIM Motul MotoMini Canadian Championship is scheduled for the Go-Kart layout at Shannonville Motorsport Park on Friday and Saturday, June 19 and 20.
The deciding National event of the 2026 five race series will take place around the same venue on September 25-26, as part of the 50th Anniversary Celebrations for motorcycle competition at the legendary Belleville-area race track.
Kensei Matsudaira (74), making his last MotoAmerica Mini Cup appearance, nipped rival Mahdi Salem (10) at the line in a GP 190 race during the 2025 MotoAmerica Mini Cup Finals. Photo by Larry Lawrence/MotoAmerica.
Rancho Cucamonga, CA — Dunlop Tires is proud to announce the 2026 Team Dunlop Road Race Elite roster, continuing the brand’s commitment to developing the next generation of American road racing talent. Designed to support young riders competing at the highest amateur and junior professional levels, the Road Race Elite program provides a proven pathway toward national and international competition.
The 2026 roster features a diverse and highly accomplished group of 10 riders competing across MotoAmerica Mini Cup, Talent Cup, FIM MiniGP, World Finals, and international development series. Representing the depth and reach of the program are Christian Berlowitz, Connor Raymond, Gabe Datis, Zaal Farhand, Cruise Texter, Cooper Jazikoff, Chase Jazikoff, Jase Dill, Maverick Johnson, and Kensei Matsudaira.
The 2025 Mission MotoAmerica Mini Cup Champions show off their No. 1 plates. (From left to right) Bodie Paige, Cruise Texter, Kensei Matsudaira, Zaal Farhand, and Chase Jazikoff. Photo by Larry Lawrence
Among the standout athletes, Connor Raymond enters his second year on Team Dunlop after finishing second overall in the MotoAmerica 190cc Championship, while Kensei Matsudaira continues his progression on a global stage with experience in the MotoAmerica Talent Cup, FIM MiniGP World Series, Asia Talent Cup, and JuniorGP European Talent Cup. Chase Jazikoff returns as a back-to-back MotoAmerica Mini Cup National Champion, joined by younger brother Cooper Jazikoff, who continues to build momentum across multiple MiniGP platforms. Riders such as Christian Berlowitz, Gabe Datis, Zaal Farhand, and Jase Dill bring championship-winning resumes from MotoAmerica, FIM MiniGP, and international competition, while Maverick Johnson enters his first year with Dunlop following a rapid rise through national ranks and upcoming international opportunities. Cruise Texter, already a proven multi-discipline racer, continues to showcase Dunlop performance across road race and beyond.
The Team Dunlop Road Race Elite program mirrors the structure and philosophy of Dunlop’s established Elite initiatives, providing select riders with technical support, product access, and brand partnership both on and off the track. With an increasing number of Elite alumni advancing into professional competition, Dunlop’s road racing development efforts continue to play a critical role in shaping the future of the sport.
“We’re excited to continue growing the Team Dunlop Road Race Elite program in 2026,”said Cori Maynard, Dunlop Coordinator of Motorsports Logistics.“This group represents the next wave of road racing talent, and it’s rewarding to see how quickly these riders progress when given the right support and opportunities. The depth of this roster speaks to the strength of the program and the future of American road racing.”
Kensei Matsudaira made his MotoAmerica Talent Cup debut in September 2025 at Circuit of the Americas, and finished on the podium. Photo by Karen E. Ott Photography.
Fans and industry members can look for these Team Dunlop Road Race Elite riders competing throughout the 2026 MotoAmerica Mini Cup season, where many will continue to showcase their development and racecraft at some of the most competitive youth road racing events in the country. The Mini Cup series remains a key proving ground for emerging talent, and Dunlop looks forward to supporting these riders as they continue to progress on the national stage.
Team Roberts 2026 MotoAmerica Talent Cup rider Kensei Matsudaira will also race in the 2026 FIM Moto4 Latin Cup. Photo by Karen E. Ott Photography.
About Dunlop Motorcycle Tires:
Dunlop is the largest supplier of original equipment and replacement motorcycle tires in North America. For more information, visit www.DunlopMotorcycleTires.com. Follow @RideDunlop on Instagram, Facebook, and X for the latest Dunlop news. Use #RideDunlop and #RaceDunlop to share your Dunlop moments.
ASRA racer Jacob Werner (113) plans to compete in MotoAmerica Twins Cup in 2026. He's seen here at the 2025 ASRA Race of Champions at Daytona. Photo by Faith Berry/Fullthrottle Visuals.
Werner Racing Fields Two GSX-8R Riders for 2026 Season
Werner Racing is proud to announce that two young riders will be under our canopy for the 2026 road racing season. Jacob Werner (#113) will be riding a Suzuki GSX-8R in his debut season for MotoAmerica. Jacob moved up from ARSA at the end of the 2025 season and will be making his MotoAmerica debut at the upcoming Daytona round in March followed closely by the Mid Ohio, VIR and NJMP rounds. The second rider for the team is also a rising star in the road racing paddock; Oren Bilik (#119) is a 3-time ASRA regional champion as well as the 2025 AMA amateur road racer of the year. Oren will be also riding a GSX-8R and starting the year as an expert racer in ASRA, with plans to move to MotoAmerica early in the season. Both riders will be riding bikes built by Karns Performance.
“I am very excited to start the season testing on my GSX-8R before the first MotoAmerica round at Daytona,” says Jacob Werner. The GSX-8R is a great platform that makes going fast easy and the team at Karns Performance did fantastic work building the bikes. Both Oren and myself have been training hard and we are ready to show what we can do.”
Oren Bilik says, “I am really grateful for the opportunity from Werner Racing and the rest of my sponsors for giving me an opportunity for the 2026 season. I have yet to ride the bike and am very excited to begin testing soon. I am extremely confident in the team and myself to show our potential amongst some of the fastest the U.S has to offer.”
Oren Bilik raced a Ninja 400 with ASRA in 2025. He wants to race a GSX-8R in Twins Cup in 2026. Teschner photo.
Nicolo Bulega (11) during the Phillip Island test. Photo courtesy Dorna
Testing at Phillip Island concluded with Nicolo Bulega setting the pace for Ducati. The strong form of the Italian brand was proven as they locked out the first four spots on the timesheet. The bimota duo of Axel Bassani and Alex Lowes were the closest challengers as the paddock now gears up for the first race of the season this weekend.
Bulega (Aruba.it Racing – Ducati) topped all four sessions during testing and completed 138 laps of the 4.445km circuit. The Italian is the clear favourite, having set a time of 1’28.630 while also being the most consistent rider.
Sam Lowes (14) at Phillip Island. Photo courtesy Dorna
Sam Lowes (ELF Marc VDS Racing Team) was the closest challenger to Bulega, with the Brit six tenths of a second slower. His morning session ended with a consistent 15-lap stint, as many riders used the slightly cooler conditions for race simulations.
Axel Bassani (47) at Phillip Island. Photo courtesy Dorna
Bassani and Lowes showed strong pace for bimota by Kawasaki Racing Team, with the Italian setting his fastest time of the day in the morning, while Lowes left it until his final lap. The duo completed a combined total of 140 laps.
Alvaro Bautista (19) at Phillip Island. Photo courtesy Dorna
A Turn 11 crash for Jake Dixon opened the day and left the Honda HRC rider sidelined for the opening round with a fracture to his left wrist. The incident occurred on his first flying lap of the day. Later in the session, Stefano Manzi (GYTR GRT Yamaha WorldSBK Team) crashed at Turn 2. Alvaro Bautista crashed at Turn 10 in the afternoon session, but the Barni Spark Racing Team rider still completed 74 laps to top the mileage charts.
Lorenzo Baldassari (34) at Phillip Island. Photo courtesy Dorna
Lorenzo Baldassari’s comeback to the Superbike class continues to impress. The Team GoEleven rider ended the test third fastest. Miguel Oliveira was the leading rookie with ROKiT BMW Motorrad WorldSBK Team’s Portuguese rider seventh fastest.
P1 – Nicolo Bulega (Aruba.It Racing – Ducati): “I feel good with the bike. We tried something different during the second session but then we decided to go back to the previous setting. When you already have a good feeling and you can push with confidence but changing things is not always better. So we returned to the morning setting and everything went well again. At the moment it’s just a test so the goal is to improve. I think there are still many areas where we can take a step forward, and I want to do that together with my team. We’ll work during these days before the race weekend and then we’ll see where we are.”
P2 – Sam Lowes (ELF Marc VDS Racing Team): “I had a really good day. We improved the bike this afternoon and I started to find a good rhythm after doing a longer run this morning to understand my feeling with the bike. I did my best lap on the second run of the tyre which is positive at Phillip Island. I feel competitive. With the hard tyre I think we’ll be a bit closer and that’s the tyre that we’ll have for the race. The team has done a great job to improve the bike session by session. I still have areas we can work on but we’re in the mix.”
P3 – Lorenzo Baldassarri (Team GoEleven): “It was another positive day. I enjoyed the bike and the track and I could improve lap after lap. We’re working on the base setting to suit me better. It was good to confirm yesterday’s speed and today we focused on consistency with the race tyre. Honestly, the results from testing is a bit unexpected because during tests I prefer to build step by step rather than push too much. But we improved the pace, built a strong feeling with the bike, and I think we’re ready for the first race weekend.”
Jaume Masia (Orelac Racing Verdnatura) completed a strong two-day test at Phillip Island to set the pace in the Supersport class. The Spaniard completed 39 laps today but heavy rain during the final two hour session brought the action to a premature close.
PTR Triumph Factory Racing teammates Oli Bayliss and Tom Booth-Amos ended the day second and third fastest. For Bayliss it sets the scene for another strong home round while Booth-Amos was a race winner here twelve months ago.
Philipp Oettl (Feel Racing WorldSSP Team) was the only rider in the Top 15 not to improve on his morning time before the rain came in. The German ended the day fourth on the combined times.
Jaume Masia (5) at Phillip Island. Photo courtesy Dorna
P1 – Jaume Masia (Orelac Racing Verdnatura): “The morning session went quite well for us. We focused on understanding the bike. The afternoon was a bit crazy with the rain and wind but we finisher first. I feel confident for the weekend. I like to ride alone and to stay calm and consistent. If the race were tomorrow my target would be to lead and stay consistent.”
Seth Dahmer Joins Hoban Brothers Racing for 2026 MotoAmerica Twins Cup Season. Photo courtesy Hoban Brothers Racing
Hoban Brothers Racing is proud to announce that Seth Dahmer will join the team for the upcoming MotoAmerica Twins Cup season, marking a new position for Hoban Brothers as they field a competitive Suzuki GSX8R.
Seth has long been part of the Hoban Brothers family, and this partnership represents joining the family business operated by his father and Tom & Pat Hoban, along with second generation Tyger & Brad Hoban.
“It feels really good to ride for Hoban Brothers because they have always stood by my side,”said Dahmer.“Last year I rode for Altus Motorsports and it was great. I certainly owe a lot to the Nassaney family and the whole team, we had a top five finish and battled for top tens all year.”
For the 2026 campaign, Seth will pilot a V&H Suzuki platform that has proven to be highly competitive in the Twins Cup paddock, and the team is confident in its performance potential.
“We know the V&H Suzuki is very competitive, we have worked very closely with Terry Vance and their crew the last 3 years in their MotoAmerica King of the Baggers program”the team shared.
Serving as crew chief will be Mark Stiles of TSE. Dahmer and Stiles have worked together fulltime for the past two seasons, bringing valuable chemistry and technical consistency into this new chapter.
Hoban Brothers Racing is also grateful for the continued support of its premier sponsors in Darkhorse Motor Co, Lane Tank, NEW Industries, and Spectro Oils. Their continued commitment provides the resources and support to be competitive in today’s MotoAmerica paddock.
With roots in racing dating back to the 1990s, Hoban Brothers Racing brings decades of experience to the paddock. Dahmer reflects on that legacy with pride and determination.
“Hoban Brothers Racing and my father were racing in Daytona the day I was born, so we have the experience we need as a team. Now, in my second year, I need to step up in MotoAmerica and showcase my talents.”
For the 2026 season, Dahmer has been granted the #34 plate for 2026 — a number steeped in racing history. It was previously carried by Hoban Brothers standout rider Michael Barnes, but a #34 Suzuki has also been piloted by Kevin Schwantz and Wes Cooley. “These are pretty big shoes to fill, and it is quite an honor,” Dahmer said.
With a competitive machine, a proven crew, and the backing of a dedicated team and sponsors, Seth Dahmer and Hoban Brothers Racing are poised to make a strong statement in the 2026 MotoAmerica Twins Cup season. Filling out the Hoban Brothers Racing / MotoAmerica sponsor program include RS Taichi & Moto Liberty, Arai helmets, Dunlop, Saddlemen, Barnett Clutches, Scott’s Rodz & Wreckz, ID Designs, FU Sport Boots, Regina Chain, DP Brakes & Brand & Design Company
Brenden Ketelesen (144) leading Alexander Enriquez (12), and Aldo Rovirosa (84) at the start of the Middleweight Shootout. Photo by CaliPhotography
Racers from across the country gathered together in the California desert for Round 5 of the CVMA 2025/2026 winter series. As usual, the weather was perfect for the entire weekend with Sunny skies and mild temperatures.
The event kicked off Friday morning for a full day of practice. A lightly attended New Racer School, welcomed a few new racers into the amateur ranks of the club.
On Saturday morning, riders turned in incredibly fast qualifying times, and the races were exciting and very close all weekend.
Brenden Ketelesen leading the Middleweight Shootout. Photo by CaliPhotography
Saturday Qualifying
The fastest of all in Saturday morning qualifying, David Anthony topped the field of open-class bikes, turning a 1:44.431 lap time.
Brenden Ketelesen was fastest on a middleweight, turning a 1:45.784 lap time.
Kensei Matsudaira was fastest on a lightweight bike with a 1:50.393 lap time.
Sawyer Lafayette was fastest on an ultra-lightweight bike with a 1:54.711 lap time.
Bill Coolahan was fastest on a CVMA Hooligan bike with a 1:50.617 lap time.
Saturday Races
Standout racers from Saturday’s races included:
Sahar Zivik won three open class races, including Open Supersport, Formula Open, and
Formula 40.
Kensei Matsudaira won the Formula Middleweight Cup, Formula Twins, and Formula 2 races.
David Anthony (25) leading Michael Gilbert (55) at the start of The Shootout. Photo by CaliPhotography
Sunday Shootouts
In the premier race of the day, The Shootout, David Anthony (Yamaha YZF-R1) got the hole shot and led the pack through turn one, followed by Michael Gilbert (Yamaha YZF-R1) in second and Nicholas Ciling (Yamaha YZF-R1) in third. The running order for the top three was set after the first turn and remained unchanged. At the end of the race, Anthony took the checkered flag first with Gilbert and Ciling trailing in second and third, respectively.
In the Middleweight Shootout, Brenden Ketelesen (Kawasaki ZX-6R) took the hole shot into turn one. At the end of the first lap, Ketelesen led, followed by Alexander Enriquez (Yamaha YZF-R9) in second, and Aldo Rovirosa (Yamaha YZF-R6) in third. Rovirosa was able to pass Enriquez for second on the second lap, but Enriquez quickly regained the position at the start of the third lap. Enriquez and Rovirosa rode nose to tail for the first half of the race. During the second half of the race, Enriquez slowly built a gap, and by the end, the top three riders were well separated. At the finish, it was Ketelesen for the win, Enriquez second, and Rovirosa third.
Next Round. Come out and join us for the next round of the CVMA 25/26 Winter Series on 3/20– 3/22.
CVMA offers two full days of racing every race weekend and also includes Saturday qualifying for grid position in all classes, amateur, and expert, as well as a wide variety of classes to choose from.
CVMA offers free reciprocity as a means of encouraging racers from other clubs to come out and compete. CVMA also offers a New Racers School for those starting in racing on the Friday before each race weekend. Log on to www.cvmaracing.com to sign up or for more information.
CVMA. For racers by racers and offering the best racing experience around!
CVMA would also like to thank the 2025-2026 Winter Series Sponsors: Support Moto Racing, Apex Assassins, Ryder Gear, CaliPhotography, Racers Edge/Dunlop, RoadRace City/Bridgestone, Del’s Flooring, The California Superbike School, Ride HMVC, First Team IT, Yamaha, CT Racing/Pirelli, Compact Octane Trackdays, 2 Fast Track Days, LapSnap
NRS Sponsors: Alpinestars, 6D Helmets, Five Gloves, and Racers Edge/Dunlop
The Rogue is powered by a custom 1250mAh high-capacity battery, to deliver outstanding endurance in a compact form.
99ONE Launches the Rogue on Kickstarter
A Design-First Motorcycle Communication System Built to Be Seen
Kickstarter launch: March 2026
For years, motorcycle communication systems have looked largely the same – bulky, boxy, understated units designed around electronics, not riders.
The Rogue was designed to change that.
Launching on Kickstarter in March 2026, the Rogue is the first product from 99ONE – a new motorcycle technology brand created through a partnership between BEEBEST and Aleck, combining large-scale audio and communication engineering with deep experience building rider-focused brands for Western markets.
Built on proven audio and communication engineering, the Rogue reimagines helmet communication from the ground up – combining full-featured performance with a bold, unapologetic design language that looks nothing like the rest of the category.
Designed First – Not as an Afterthought
The Rogue was designed from the outside in.
Instead of conforming to the boxy, understated designs that dominate helmet communication today, the Rogue was shaped deliberately and unapologetically – with a clean, flowing silhouette, smooth rounded edges, and a profile designed to sit naturally against modern helmets.
The waterproof Rogue communicator making a fashion statement, installed on a helmet.
Key design features include:
*A completely new modern form factor, breaking away from boxy, angular helmet comms
*Sleek, rounded lines and edges, reducing visual bulk and creating a refined profile
*Interchangeable wing tips, allowing riders to personalise the look and feel of the unit
*Dot-matrix LED display, delivering clear visual feedback without visual clutter
*Large, glove-friendly primary button, designed for confident use at speed
*Ability to use Siri and Google voice commands, for basic functions
*Transparent rear window, offering a considered glimpse into the internal mechanics
*Bold, brand-defining colourways that allow riders to express individuality rather than blend in
Every element is intentional. Nothing is decorative. Nothing is inherited.
This is communication technology designed to be worn – not hidden.
Two Launch Colourways – A Brand Statement
The Rogue will launch on Kickstarter with two distinctive colourways, combining core 99ONE brand colours with a bold, design-led visual identity.
The launch colourways include:
Shadow Black – understated, technical, and timeless
Jet White – clean, modern, and confident
These aren’t afterthought finishes. Each colourway is an intentional extension of the product’s design language – designed to give riders control over how the Rogue expresses itself on their helmet.
The Rogue communicator will be available in white or black at launch, with orange potentially following, based on demand.
Stretch goal: Signal Orange – bold, expressive, and unapologetically visible
Signal Orange has been developed as a future-facing colourway and will be unlocked only if campaign demand and momentum support its introduction. This approach allows the brand to scale responsibly while ensuring new colourways are driven by real rider interest rather than speculative launches.
Beyond Kickstarter, additional colourways will be explored as the platform evolves, informed by rider feedback and distribution partner demand – bringing long-overdue expression and individuality to the motorcycle audio and communication category.
Features Riders Expect – Thoughtfully Refined
While the Rogue introduces a new design language, it delivers the full set of features riders expect from a modern helmet communication system – refined through better tuning, smarter integration, and more considered execution.
The Rogue includes:
*Rider-to-rider mesh communication for seamless group connectivity for up to 16 riders
*Music, podcasts, phone calls, and voice assistant access
*Premium audio quality, tuned for clarity and balance
*Clear, consistent audio at speed, supported by AI-powered noise cancellation
*Long battery life suitable for full-day rides, with up to 30 hours of music playback and 16 hours of continuous communication
*Simple, intuitive controls designed for real-world riding
*Over The Air (OTA) firmware updates
*Multiple helmet mounting options (3M adhesive or clip-on) with a quick-release design
*USB-C fast charging for modern convenience
*IP67-rated dust and water proof rating for all-weather durability
Rather than competing on feature count, the Rogue focuses on delivering a complete, modern feature set – refined into a system that feels balanced, intentional, and easy to live with every ride.
Built for Long Days on the Bike
The Rogue is powered by a custom 1250mAh high-capacity battery, engineered to deliver outstanding endurance in a compact form factor – without adding visual bulk to the helmet.
On a full charge, the Rogue delivers:
*Up to 30 hours of continuous music playback
*Up to 16 hours of continuous communication
*Fast charging support, delivering up to 7 hours of music playback from a 30-minute charge
The result is a system built to last through full-day rides, multi-day trips, and long weekends – without constant battery anxiety.
Roadmap
99ONE Rogue is built as a platform, not a one-off product. Designed to stand on its own from day one, the system will continue to expand through software updates, integrations, and optional accessories.
Walkie Talkie Integration – Long-Range Communication When You Want It
An upcoming integration with the Aleck Off Grid Bluetooth Walkie Talkie will enable long-range rider communication beyond the limits of traditional mesh systems.
Integration with the Aleck Off Grid Bluetooth Walkie Talkie increases range.
Significantly extended range
No reliance on mobile networks
Ideal for touring, adventure riding, and remote routes
The feature will remain entirely optional, allowing Rogue to stay clean and streamlined while expanding into long-range communication only when riders choose.
Action Camera Integration
GoPro, DJI & Insta360
Future integrations with leading action camera platforms will allow riders to control key camera functions directly from their helmet.
The aim: fewer distractions, fewer buttons, and more focus on the ride – without missing the moments worth capturing.
“OK ONE” – A Custom Voice Assistant
“OK ONE” is a rider-focused voice assistant designed specifically for real riding scenarios.
Rather than generic commands, it will prioritise essential actions such as music, communication, and system controls – all with minimal cognitive load, even at speed.
Optional by design. Rider-first by default.
Continuous Firmware & Feature Improvements
99ONE Rogue is designed to evolve.
Ongoing firmware updates will continue to improve performance, introduce new features, and refine the overall experience – guided by real-world use and rider feedback. Backing 99ONE means investing in a platform built to grow over time.
The 99ONE App – Control Without Distraction
The Rogue is supported by the 99ONE companion app, designed to handle essential setup, configuration and updates.
Through the app, riders can:
*Manage device connections
*Adjust audio preferences
*Manage rider-to-rider mesh pairing
*Customise LED display
*Perform firmware updates
The goal is control without distraction – keeping the focus where it belongs: on the ride.
Why Kickstarter
The Rogue is not a concept or early prototype. It is built on years of development and large-scale manufacturing experience.
99ONE chose Kickstarter as a launch platform to do three things deliberately:
*Give riders early access to the product and brand before retail release
*Offer launch-only pricing and exclusive bundles as a reward for early support
*Introduce 99ONE directly to its first riders, building the brand alongside the people it’s designed for
For riders, Kickstarter isn’t about risk. It’s about access – and being part of a new brand from the very beginning.
Pricing & Kickstarter Access
The Rogue will carry a future retail price of $299.95.
Ahead of the Kickstarter launch, riders can secure VIP access to the campaign with a $1 reservation, guaranteeing the opportunity to purchase the Rogue at the lowest Super Early Bird price, starting from $220 – a $80 saving compared to planned retail pricing.
VIP supporters will receive:
*First access to the Kickstarter campaign before it opens to the public
*Guaranteed eligibility for Super Early Bird pricing
*Priority access to limited launch quantities and exclusive bundles
*Access to a private VIP group, where early supporters can provide feedback, take part in polls, and help shape the campaign and brand journey before, during, and after launch
*For riders who want to be part of 99ONE from the very beginning, VIP access offers the earliest entry point – and the best value.
Riders can register now for VIP access and early notification ahead of the Kickstarter launch at reservations.99.one
Limited Super Early Bird units will be available when the campaign launches on Kickstarter in March 2026.
From the Teams Behind the 99ONE Rogue
“The Rogue gave us the opportunity to rethink how motorcycle communication is presented,” said Mr Shao, Founder and CEO of BEEBEST. The technology itself is mature and well proven – this was about shaping it into a product that feels new, refined, intentional, and worthy of the rider experience.”
“The Rogue represents how we believe motorcycle technology should move forward,” said Stephen Catterson, Founder and CEO of Aleck. “Kickstarter lets us introduce 99ONE directly to riders who care about performance, design, and individuality – and build the brand alongside the community from day one.”
“Our focus is on building a brand riders actively choose and grow with,” said Scott Goldhawk, Chief Brand and Growth Officer at Aleck. “Not just for what the Rogue delivers today, but for the identity, values, and direction the brand represents as the category moves forward.”
Launch Details
The Rogue launches on Kickstarter in March 2026, marking the first public release of the 99ONE brand.
Early supporters will have access to Super Early Bird pricing, limited launch bundles, and the full range of launch colourways.
For riders looking for a motorcycle communication system that reflects how modern gear should look, feel, and perform, the Rogue offers the chance to be part of something from the very beginning.
Riders can register now for VIP access and early notification ahead of the Kickstarter launch at reservations.99.one
About 99ONE
99ONE is a new global motorcycle technology brand created through a collaboration between BEEBEST and Aleck – combining long-standing audio and communication engineering expertise with deep experience building premium, rider-focused brands for global markets.
Purpose-built from the ground up, 99ONE delivers modern motorcycle communication technology through a bold, unapologetic, design-first lens.
Siblings Ella and Avery Dreher pose on their MP13 One Cure MV Agusta MotoAmerica Supersport racebikes. Photo courtesy MP 13 Racing.
MP13 Doubles Up For Daytona 200 & Supersport Season With Ella & Avery Dreher On MV Agustas Supported By One Cure
MP13 Racing’s Ella Dreher will be joined by her brother Avery as they both compete in the 2026 Supersport Championship, beginning with next month’s Daytona 200. Photo courtesy MP13 Racing.
Here’s proof that, when you’ve got one very talented rider named Dreher on your team, you’ve just gotta have two.
Team owner Melissa Paris is delighted to introduce MP13 Racing’s 2026 MotoAmerica team, featuring incumbent rider Ella Dreher and her brother Avery. Both riders will compete in the 2026 Supersport Championship, including next month’s Daytona 200.
Also, Paris and MP13 Racing are proud to represent One Cure through the generous support of David and Maxine Pierce. One Cure’s mission is “to improve the prevention, diagnosis, and treatment of cancer in pets, and to translate their research and knowledge to also benefit people with cancer.”
“Working with Ella in 2025 was the realization of a dream that was several years in the making,” Paris said. “I was impressed by her work and tenacity every single weekend. To be able to have Ella back, and to have her brother Avery also join the team for the 2026 Supersport Championship, is unreal. I’m so grateful for their trust in me and our team, and together, we are looking forward to seeing what we can achieve with our MV Agusta F3 800 machines.”
Last year, Ella competed for MP13 Racing in the inaugural MotoAmerica Talent Cup Championship, and she is set to take the next step in her road racing career. Currently 15 years old, Ella will turn 16 at the end of February, which will make her eligible for MotoAmerica’s Supersport Championship. As a result, the Florida native is poised to become the youngest rider ever to race in the Daytona 200, in this, the 84th running of the “Great American Motorcycle Race.”
“I’m more than excited to be racing again this year with the MP13 team, Ella said. “Better yet on a Supersport bike alongside my brother as my teammate this year. I can’t wait to start the season at the Daytona 200. Racing the 200 has been a dream of mine, and I’m ready to push through the challenges and start the 2026 season.”
Avery, who is 19 years old and raced in last year’s Twins Cup Championship, will also move up to Supersport as he teams up with his sister on MP13 Racing MV Agustas.
“I am so thankful and stoked for this opportunity,” commented Avery. “Huge thanks to Melissa and the entire MP13 Racing team for believing in me. This truly feels like a dream come true. Racing in the Daytona 200 and the Supersport Championship has been a goal of mine for a long time, and I’m ready to embrace the challenge and get to work. I’m also stoked to be teammates with my sister again. It’s going to be a fun time and a great year!”
Additional team sponsors for 2026 include Rock Solid and MV Agusta Los Angeles, along with Maxima, Spider, STM, GHD, Accossato, LighTech, Essex Moto, Speedcell, Akrapovic, SBS, Mikanik Moto, Matt Racing, ESP, and Macklin Motorsports.
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Color adjustments – users can select various color contrast profiles such as light, dark, inverted, and monochrome. Additionally, users can swap color schemes of titles, texts, and backgrounds, with over seven different coloring options.
Animations – person with epilepsy can stop all running animations with the click of a button. Animations controlled by the interface include videos, GIFs, and CSS flashing transitions.
Content highlighting – users can choose to emphasize important elements such as links and titles. They can also choose to highlight focused or hovered elements only.
Audio muting – users with hearing devices may experience headaches or other issues due to automatic audio playing. This option lets users mute the entire website instantly.
Cognitive disorders – we utilize a search engine that is linked to Wikipedia and Wiktionary, allowing people with cognitive disorders to decipher meanings of phrases, initials, slang, and others.
Additional functions – we provide users the option to change cursor color and size, use a printing mode, enable a virtual keyboard, and many other functions.
Browser and assistive technology compatibility
We aim to support the widest array of browsers and assistive technologies as possible, so our users can choose the best fitting tools for them, with as few limitations as possible. Therefore, we have worked very hard to be able to support all major systems that comprise over 95% of the user market share including Google Chrome, Mozilla Firefox, Apple Safari, Opera and Microsoft Edge, JAWS and NVDA (screen readers).
Notes, comments, and feedback
Despite our very best efforts to allow anybody to adjust the website to their needs. There may still be pages or sections that are not fully accessible, are in the process of becoming accessible, or are lacking an adequate technological solution to make them accessible. Still, we are continually improving our accessibility, adding, updating and improving its options and features, and developing and adopting new technologies. All this is meant to reach the optimal level of accessibility, following technological advancements. For any assistance, please reach out to
