NEW YORK, N.Y. and BIRMINGHAM, Ala. – REV’IT!, one of the world’s leading brands of motorcycle gear, has signed on as the exclusive apparel sponsor of the 11th annual Barber Vintage Festival. The event, which features road racing, motocross, cross country events, an air show, vendor areas and a fan zone, will take place at Barber Motorsports Park in Birmingham, Alabama, October 9-11.
The partnership was a joint effort between two pioneering brands in the motorcycle industry. The REV’IT! Tailored Technology design philosophy has revolutionized “everyday” motorcycle apparel by combining high-fashion and modern, innovative technology, and the Barber Vintage Festival has become a banner event for all serious motorcycle fans since its introduction in 2004.
“We admire Barber’s enthusiast-driven approach to motorcycles,” says Paolo Bacchiarello, Director of Operations for REV’IT! USA. “We think our design concepts are a perfect match for the spirit of Barber Motorsports Park, and for all those who care about the technology inside a motorcycle just as much as its aesthetics.”
REV’IT! will have its Fall/Winter 2015 Tailored Technology collection on display, and will also bring its custom, all-wheel drive motorcycle, the “REV’IT! #95” to the weekend-long event. New REV’IT! partner Revival Cycles will have the line of gear available for purchase.
“We are excited to partner with REV’IT, the exclusive apparel sponsor for one of the fastest growing motorcycle event in North America,” stated George Dennis, president of ZOOM Motorsports, the exclusive event promoter of the Barber Motorsports Park. “We look forward to growing this partnership and what it will bring to the motorcycle enthusiasts who come to this event each year.”
For questions, please contact Tracy Motz at 718.624.2162 ext. 3. Tickets can be purchased online at www.barbermotorsports.com.
REV’IT! has redefined industry standards since its introduction to the motorcycle market in 1995, with a mission to create the most innovative, functional and stylish motorcycle apparel on the market. Countless hours of research and development have resulted in gear perfect for riders’ diverse needs, from finding the perfect line on the track, to tackling the city streets, to braving paths less traveled. See more at www.revitusa.com.
ABOUT BARBER MOTORSPORTS PARK
Barber Motorsports Park opened in the spring of 2003. Since its inception, ZOOM Motorsports, LLC has been the exclusive event promoter for the events at the Park. The 2.38-mile racing circuit is 45 feet wide, with 17 turns and elevation changes of more than 80 feet. The Barber Motorsports Park has been considered one of North America’s finest road courses for car and motorcycle racing, and has served as the venue for several international product launches. The Barber Motorsports Park also features the Barber Vintage Motorsports Museum. This 144,000 square-foot facility houses more than 1,400 vintage and modern motorcycles from 17 different nations and more than 125 manufacturers. For more information, please visit www.barbermotorsports.com.