Shops: Royal Enfield North America, In The September Issue

Shops: Royal Enfield North America, In The September Issue

© 2022, Roadracing World Publishing, Inc.

 Featured In the September 2022 issue of Roadracing World:

         Pop Quiz: What brand has been producing motorcycles the longest? 

        The answer is Royal Enfield, which has been producing motorcycles non-stop since 1901. And Royal Enfield is also one of the largest-volume motorcycle manufacturers, currently producing 900,000 units annually. 

        Up until recently, however, very few of those motorcycles were being sold in the western hemisphere. But that is all changing quickly thanks to Royal Enfield North America (RENA), the company’s first direct distribution subsidiary outside of India…

            —Shops: Royal Enfield, by David Swarts

 

The first Royal Enfield motorcycle was built in England in 1901. Since then, the company has morphed, survived the collapse of the British motorcycle industry and somehow wound up as one of the biggest motorcycle manufacturers in the world! Read the story of how Royal Enfield is making inroads into the U.S. market—it’s in the latest issue of Roadracing World!

PREVIEW  the September 2022 Issue of Roadracing World!

Roadracing World & Motorcycle Technology magazine is available in print and digital formats.

Click to SUBSCRIBE NOW ! Or call (909) 654-4779, 9:00 a.m. – 5:00 p.m. Pacific Time, Monday through Friday.

Read the September 2022 issue of Roadracing World & Motorcycle Technology with your online subscription. Log in HERE

Available at Cycle Gear and other motorcycle retailers.

Visit www.roadracingworld.com daily for breaking news and events.

Like us on Facebook https://www.facebook.com/roadracingworld

Follow us on Twitter: https://twitter.com @roadracingworld

Follow us on Instagram https://instagram.com @roadracing_world

Latest Posts

American Flat Track: Texas Half-Mile To Feature Truck Show And Swap Meet

Progressive AFT and Goodguys Rod & Custom Association Team Up for...

AHRMA Seeking New Road Race Director

AHRMA Seeks Candidates for Road Race Director AHRMA is looking...

Video: Stuman Rides: “How To Get Started In Motorcycle Road Racing”

So you have done a bunch of motorcycle track...

Ducati Planning Celebration Of Its World Championships Dec. 15 In Bologna

Everyone at the Unipol Arena for "Campioni in Festa":...

XCEL Trackdays Releases Its 2024 Schedule

XCEL Trackdays, Phoenix, Arizona’s premier motorcycle track day organization...