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Motorcycle Industry News

AMA Hires Kula As Manager Of Business Development

American Motorcyclist Association Welcomes Michael Kula 30-year industry veteran to lead the organization’s business-development efforts PICKERINGTON, Ohio — The American Motorcyclist Association (AMA) has tapped longtime...

Piaggio Unveils All-New MP3 Scooters

THE NEW PIAGGIO MP3 MAKES ITS DÉBUT IN PARIS THE ORIGINAL AND MOST POPULAR THREE-WHEELED SCOOTER, A GENUINE ICON IN METROPOLITAN MOBILITY AND UNDISPUTED MARKET...

Scholarship Fund Created In Honor Of Fallen Racer Scott Mullin

Manchester Community College Honors Legacy of Scott Mullin Manchester, N.H. – The family of Scott Mullin has established an endowed scholarship fund at Manchester Community...

BMW And California Superbike School Renew Relationship

Woodcliff Lake, NJ – June 27, 2022…BMW Motorrad USA would like to announce its renewed relationship with long time partner – The California Superbike...

R.I.P. Race Promoter, Track Owner, Auto Retailer Bruton Smith

LEGENDARY BUSINESSMAN, PHILANTHROPIST AND NASCAR HALL OF FAMER BRUTON SMITH PASSES AWAY A visionary and transformative figure in both business and entertainment, Ollen Bruton Smith,...

Yamaha Establishes Sustainability Investment Fund

Yamaha Motor Establishes Sustainability Investment Fund Accelerating efforts to address environmental issues IWATA, June 21, 2022 — Yamaha Motor is pleased to announce today that it has...

Harley-Davidson Launches Enthusiast Collection

NEW HARLEY-DAVIDSON ENTHUSIAST COLLECTION INSPIRED BY STORIES AND EXPERIENCES WITHIN THE HARLEY-DAVIDSON COMMUNITY  2022 G.I. Enthusiast Collection Celebrates Service of U.S. Armed Forces Members MILWAUKEE (June...

Bridgestone Names New Race Program Manager For Motorcycle Tires

Bridgestone Motorcycle Announces Warren Dunham as New Race Program Manager for Motorcycle Tires NASHVILLE, Tenn. – Bridgestone Americas (Bridgestone) today announced Warren Dunham as the...

Triumph Acquires Electric Motorcycle Manufacturer OSET Bikes

TRIUMPH ANNOUNCES THE ACQUISITION OF THE ELECTRIC MOTORCYCLE MANUFACTURER OSET BIKES Triumph announces the acquisition of the electric motorcycle manufacturer OSET Bikes, as part of...

Data Doesn’t Support Media’s Flight Panic

Copyright 2022, Roadracing World Publishing, Inc. FIRST PERSON/OPINION: By David Swarts Call me old, but I listen to news on the radio every morning as I drive...

First Ride: 2022 Energica Experia “Green Tourer”

Copyright 2022, Roadracing World Publishing, Inc. By Michael Gougis Four years in the cauldron of racing at the GP level has taught Energica a few new...

Video: Behind The Scenes At The Pirelli Diablo IV Corsa Launch In Italy

Pirelli Diablo Rosso IV Corsa Review @ Mugello Part 1 - Street Ride     Roadracing World's Sam Fleming and Melissa Berkoff attended the Pirelli world launch...

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Ducati Hosting Free Factory & Museum Tours April 19th In Italy

Ducati celebrates Made in Italy National Day with an open house at the Factory and Museum Borgo Panigale, Bologna, 3 April 2026 - On the...

24H Motos: BMW Motorrad Team Quickest at Le Mans Pre-Test

Le Mans - BMW Motorrad World Endurance Team held onto the top spot in the combined standings following the two days of testing. The...

MotoAmerica: Yates & Landers Form Two-Rider Jones Honda Team

Family racing roots run deep as Jones Honda fields a Superbike and Talent Cup effort for the 2026 MotoAmerica season.   Jones Honda returns to MotoAmerica...

MotoAmerica: Lloyd Joins M4 ECSTAR Suzuki in Twins Cup

Sonya shows top ten pace on season debut. After a season competing on the world stage – the FIM Circuit Racing World Championship (WorldWCR) –...

2026 Yamaha YZF-R7 Intro: A Practical Sportbike Gets Sportier

Think of it as the bike that saved Yamaha's sportbike sales. Yamaha's YZF-R7 has become the brand's number one selling retail motorcycle and has...