From a press release issued by Avon:

Avon named official tire of AMA Sports Supermoto

Avon has been named The Official Tire of the 2004 AMA Sports Supermoto Grand Championships. The distinction is the result of a sponsorship agreement between AMA Sports, SuperMoto USA and Avon Tyres North America.

“This looks pretty exciting to me, Avon Tyres has stepped up to the plate with a full line of SuperMoto Xtreme race slicks and DOT products for consumers” said Carl Blake, CEO of SuperMoto USA. “We’re happy to welcome Avon Tyres as the official tire of this exciting series.”

“It’s clear that Supermoto is the next ‘big thing’. As interest in SuperMoto rapidly grows, Avon Tyres continues to strengthen it’s position at the forefront of tire development for this exciting segment,” said Avon Tyres’ spokesman John Leach. “We’re looking forward to a long-term relationship with SuperMoto USA and the AMA Sports Supermoto Grand Championships.”

Avon Tyres, known throughout the world for their leading edge product development and quality, are available only through Avon retail partners. For more information, call 1-800-624-7470, [email protected] , or write to Avon Tyres, PO Box 336, Edmonds, Wa 98020 USA.

AMA Sports presents the 2004 AMA Sports Supermoto Grand Championships in cooperation with AMA-chartered promoting organizations Supermoto USA and Supermotard USA. For more information on these promoters and their events visit www.supermotousa.net or www.supermotard-usa.com .