From a press release:

FAST COMPANY BANKS ON NEW SPONSOR

KITCHENER, ON – One of Canada’s top motorcycle racing teams has added a new partner in a deal that may change the way people look at banking.

Kitchener, ON’s Coors Light Racing Fast Company Team Suzuki has landed sponsorship from The Mortgage Centre, a division of CIBC Mortgages Inc.

In addition to sponsoring Fast Company Team Suzuki in its bid for the 2002 Parts Canada Superbike Championship The Mortgage Centre is launching a contest, with first prize a Suzuki SV650 motorcycle.

Fast Company Team Suzuki rider Jordan Szoke of Brantford, ON currently leads the Parts Canada Superbike point standings thanks to victories in the two most recent races in Calgary. His teammate, Sherbrooke, QC’s Francis Martin, sits fifth in the standings with four races remaining.

“Anytime you can bring a sponsor from outside the industry to our sport it’s a big deal,” said Suzuki Canada Marketing Manager Ian McKinstray. “This will expose motorcycle racing to a whole new demographic. Team Owner Scott Miller has really done a lot to make this happen and we’re very excited about it.”

With over 375 consultants in more than 65 locations across Canada, The Mortgage Centre network funds over $3 billion in residential mortgages annually. Independent mortgage specialists provide service and products to clients through the centre’s exclusive ‘Mortgage Market’ shopping service.

“We feel this sponsorship opportunity is a great fit for our brand because the people who watch the Parts Canada Superbike Championship are customers of ours,” said Dan Putnam, Director of Mortgage Centre Canada.

Ballots for the Suzuki SV650 draw will be available in the Fast Company Team Suzuki pits at the final three rounds of the Parts Canada Superbike Championship at Mosport International Raceway July 19-21, Nova Scotia’s Atlantic Motorsport Park Aug. 9-11 and Shannonville Motorsport Park Aug. 30-Sept. 1.

Fans can also enter the contest by visiting one of The Mortgage Centre specialists across Canada, or by going online at www.mortgagecentre.com.

“Going through financing is traditionally a nerve-wracking experience,” Putnam added. “But it shouldn’t be like that. Applying for a mortgage should be a simple and stress-free process and we’ve just taken it one step further by adding an element of fun to it.”