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Feb 2, 2014

Updated: More Sponsors For Yamaha MotoGP Team In 2014

Jorge Lorenzo's Yamaha YZR-M1 MotoGP racebike and a Fiat cargo van.

Gerno di Lesmo (Italy), 2nd February 2014

Yamaha Factory Racing
is delighted to announce the extension to its long standing working partnership with the Fiat Group as Fiat Professional join the Yamaha Factory Racing Team as Official Sponsor and Official Supplier of vehicles for the 2014 MotoGP season.

The Fiat Professional logo will be visible on all team equipment as well as on the nose of the YZR-M1 cowlings of both Jorge Lorenzo and Valentino Rossi.

As part of the agreement, Fiat Professional will also provide commercial vehicles to assist Yamaha’s logistical operations. These will include the Ducato Van and the Fiat Scudo Panorama models. Additional logistical support will also be provided with the supply of cars from the Fiat Group both in Italy and at every race and test events around the world.

The Fiat Professional name identifies the commercial vehicles produced by Fiat Group Automobiles S.p.A. Fiat have been producing commercial vehicles since 1903, with the Professional Division growing to be an extremely important part of the Group and a leader in its sector.

The group shares a passion for winning with Yamaha, having taken the ‘Van of the Year Award’ in 1994 with the Ducato, in 2006 by the Doblò Cargo, in 2008 by the Scudo, in 2009 by the Fiorino and in 2010 by the New Doblò Cargo.

Lin Jarvis

Manager Director, Yamaha Motor Racing

“To run a racing team you need a lot of things to come together at the right moment, and everything has to work well. Of course the most important thing is the rider on the bike, as on Sunday he needs to win the race. Behind the rider is what we call the back office; these are the people that keep the team running. A huge amount of our work is logistics, moving people, moving parts, preparation, etc. A partner such as Fiat Professional who provides us with excellent 100% reliable transport is a perfect addition to our family. We’re both based here in Italy so we’ll be able to work together to improve the preparation for the team. We have been together with the Fiat Group since 2007 so we have had a long and successful partnership and we are confident that the 2014 season will bring us many new highlights to share together.” 

Hansen Henrik Starup

Head of Brand Fiat Professional

"We are of course very excited to be associated with Yamaha in MotoGP. The Team has the most wins and is always striving to be number one. As Fiat Professional we do believe in the same values such as teamworking, performance and high quality standards and of course we have the ambition to win like Yamaha. Also Fiat Professional is always striving to be the best. We are excited to be part of this great new adventure. With Yamaha we have a chance to increase the international awareness of our brand so this is a perfect match and a great opportunity. We are already present in many countries so this will help to support our brand.”

More, from a press release issued by Yamaha Factory Racing:

Sepang (Malaysia), 3rd February 2014

Yamaha Factory Racing today welcomes Eurasian Bank into the world of MotoGP as an Official Sponsor to the Team. The bank has entered into a two year partnership with Yamaha as part of their first sponsorship experience at the pinnacle of two-wheeled motorsport.

The agreement will see Eurasian Bank’s logo featuring on the motorcycles of both Jorge Lorenzo and Valentino Rossi as well as on the arms of their racing leathers. Their logo will also feature on the team clothing and the team equipment and materials.

Eurasian Bank was founded in 1994 in Kazakhstan and today has its headquarters in Almaty, the country’s largest commercial and cultural city. The bank is the tenth largest lender in Kazakhstan, delivering financial services to retail and corporate markets. Eurasian Bank has also recently launched a wealth management and private banking offer.

Lin Jarvis

Manager Director, Yamaha Motor Racing

“We are delighted that Eurasian Bank has chosen to partner with Yamaha Factory Racing and to enter into the world of MotoGP. Eurasian Bank's commitment with us is signifies the growing importance of Kazakhstan and we plan to work together to increase the awareness of Eurasian Bank and to promote motorsports and motorcycle racing inside the country. We look forward to an exciting adventure together and we believe that this partnership will provide many new opportunities for both parties."

Michael Eggleton
Eurasian Bank, CEO

"We are very excited to be in partnership with Yamaha Factory Racing and look forward to sharing their professionalism, speed and focused mentality with Eurasian Bank and its clients. I hope Yamaha will feel the wishes for victory from the people of Kazakhstan."

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