American Honda has planned several activities and promotions for the 80,000+ fans expected to attend the Laguna Seca Superbike races July 5-8.

It has already been announced that Honda will be involved in a special co-promotion of the feature film Jurassic Park III opening July 18. Nicky Hayden’s leathers, RC51 Superbike, and crew uniforms will feature graphics inspired by the movie as part of a sponsorship deal with Universal Studios. There will be replicas of Hayden’s Jurassic Park III Honda RC51 on display, along with a similarly-decorated replica of Ezra Lusk’s Honda CR250R motocross bike, in the Big Red Tent in the exhibition area of the track infield.

Also under the Big Red Tent will be a display to commemorate Honda’s 500 Grand Prix victories. On Saturday, July 7, from 11:00 a.m. to noon, three-time World Champion Freddie Spencer and five-time World Champion Mick Doohan will sign special posters celebrating Honda’s 500th Grand Prix win.

Honda riders Colin Edwards II, Tadayuki Okada, Miguel Duhamel, Nicky Hayden, Kurtis Roberts, Mark Miller, Jake Zemke, Josh Hayes and Roger Lee Hayden will all be included in autograph sessions at some point during the weekend. Visit the Big Red Tent for session times.

Young race fans haven’t been forgotten by Honda as HRCA partner and American Supercamp founder Danny Walker will be offering demo rides on child-sized Honda off-road motorcycles. Universal Studios/ American Honda mascot Woody Woodpecker is expected to make visits to the kids’ area through the weekend. Games and other activities will also be offered for youngsters.