Motonation Restructures Sales And Marketing

Motonation Restructures Sales And Marketing

© 2004, Roadracing World Publishing, Inc.

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From a press release:
Motonation focuses its sales and operations teams!

We all know that today’s clients need and demand more and more interaction and attention to detail with each passing day. Motonation has certainly been aware of this and has taken steps to address this fact of business life by restructuring its sales, marketing and operations teams. With that said let us present to you Motonation’s new structure:

The overall direction of Motonation, its sales and marketing plans as well as future product and brand developments will continue to be lead by Motonation’s President; Bill Berroth.

The Sales Department will now be divided into two regions. East headed by Jeff Noland and West headed by long-time Motonation staffer James Tebockhorst. Each Regional Sales Manager will be responsible for all commercial activities in their regions and will be focused on lending their dealers and reps the highest possible levels of support.

Jeff and James will be supported by a new internal operations structure that will allow for a more focused approach. Six staff members (some new and some old) have been assigned the specific and focused responsibilities to: a) Manage Motonation’s remote warehouse. b) Handle the infamous “paper trail” i.e.: the bookkeeping and accounting tasks. c) Manage the production/ordering/in bound shipping of Motonation’s lines. d) Coordinate the companies support rider and sponsored rider efforts. e) Manage Motonation’s product warrantee, its Internet site and advertising. f) And James and Jeff’s new favorite person…their own Sales Assistant!

Where we gonna fit all these guys? Good question because they certainly will not all fit in our present Poway CA location! Effective March 29th we will be in our new digs (phone numbers and address to follow) in El Cajon CA (2 miles from the MX track!!!) which were specifically selected to complement the new staff structure and to position Motonation to handle its next big growth spurt…Ten million a year here we come!

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