Digital Edition Subscribers: Read Roadracing World Magazine Now >   |   3-Month Trial Subscription >
Roadracing World.com - An Online Service of Roadracing World Magazine
SHARE:
Feb 16, 2002

Looks Like American Honda Made Money In 2001

From a press release:<BR><BR>American Honda Motor Company's Motorcycle Division Reports Year End Sales<BR><BR><BR>FOR IMMEDIATE RELEASE<BR><BR>Torrance CA-American Honda Motor Company's Motorcycle Division reported today year-end retail sales of 219,584 motorcycles, an increase of 54,640 over 2000. Honda motorcycle sales grew 33.1% and Honda retains the number one market share position at 28.8%. The entire industry continued a growth streak, showing a 19.6% gain over 2000.<BR><BR>"'Performance First' means we are continuing to give our customers what they want," said Ray Blank, motorcycle division vice president. "With the strongest and most diverse line-up in the industry we expect 2002 to be another banner year for Honda."<BR><BR>American Honda's ATV sales continued to rise in 2001 ending the year at 238,557, a 13% increase over last year. This strong performance strengthened Honda's number one market share position to 32.7%.<BR><BR>Overall, including scooters, American Honda sold 470,106 units in the United States last year, a dramatic increase of 84,578 (21.9%) compared to 2000. Honda's number one share position increased to 31%.<BR><BR>As the industry sales leader, American Honda is on track to continue to support Honda's worldwide goal of 7 million motorcycle sales by March 2004.<BR>