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Apr 2, 2014

American Honda Shuffles Motorcycle Division Staff Positions

American Honda announces new assignments in the Motorcycle Division

Torrance, CA: Effective April 1 2014 a number of Motorcycle Division associates at the Senior Manager, Manager and Associate levels will assume new roles and responsibilities.

“Respect for the individual is the foundation of our Honda Philosophy,” said Bob Gurga, Vice President, Motorcycle Division. “These changes support the ongoing development and expansion of our associates’ skill sets, contribution to the company and knowledge transfer, and reinforce key areas of our business in anticipation of future growth in both the two-wheel and four-wheel powersport markets. Ultimately, these changes are designed to enhance the consumer experience with all Honda powersports products. These new staff assignments prepare American Honda’s Motorcycle Division to maximize our Sales, Service and Marketing support to attract new Honda customers and retain our existing customers.”

New assignments include:

Wayne Toyota, Senior Manager, Dealer Network & Business Support (formerly Senior Manager, Motorcycle Marketing).

Mike Snyder, Senior Manager, Motorcycle Marketing (formerly Senior Manager, Auto Business Operations).

Dan Wright, Senior Manager, Motorcycle Service (formerly Senior Manager, Motorcycle Field Sales).

Gary Higgins, Senior Manager, Motorcycle Product Planning (formerly Senior Manager, Motorcycle Service).

Chuck Miller, Senior Manager, Motorcycle Field Sales (formerly Senior Manager, Motorcycle Product Planning).

Bill Savino, Manager, Four-Wheel Product Planning. (formerly Manager, Motorcycle Press)

Susan Fairchild, Manager Motorcycle Social Media Marketing (formerly Manager, Acura Service Marketing).

Lee Edmunds, Manager of Motorcycle Marketing Communications, (formerly Manager, Motorcycle Advertising).

For more information about this announcement, please contact the American Honda Press Department at 310-783-3745.

About American Honda

American Honda Motor Co., Inc. was established in 1959 and is the sole distributor of Honda motorcycles, scooters, ATVs and side-by-sides in the U.S. The American Honda Motorcycle Division is responsible for the sales, marketing, and operational activities for these products through authorized Honda dealers. For more information on Honda products, go to