From a press release issued by Ducati Corse:
ORACLE AND DUCATI TOGETHER ON THE RACING TRACK
Milan, February 20, 2003 – Oracle Italia, a subsidiary of Oracle Corporation (Nasdaq: ORCL), the world’s largest enterprise software company, announced today that it has struck a partnership with Ducati Corse, to become the official sponsor of the Ducati teams participating in the World MotoGP and Superbike Championships.
Highly innovative technologies delivering a competitive edge: this is the foundation on which this prestigious partnership between Oracle and Ducati is based. A combination of two enterprises, both accustomed to “pushing” to the max to achieve success, on the racing track just as on the markets.
From Valencia to Magny Cours, through Monza and Mugello; Oracle therefore will be present at the races of the World MotoGP and World Superbike Championships to contribute to Ducati’s successes.
The agreement plans for future co-marketing and e-marketing activities aimed at making the companies win both on and off the racing track.
Oracle To Sponsor Ducati Teams
Oracle To Sponsor Ducati Teams
© 2003, Roadracing World Publishing, Inc.