From a press release issued by American Suzuki:
Suzuki Hires New Off-Road PR Specialist
BREA, Calif. – American Suzuki Motor Corp. (ASMC) announced today that Jackson Esselman has been hired in the role of Off-Road Press Relations Administrator for ASMC’s motorcycle/ATV division. Esselman will be responsible for press relations in regards to Suzuki ATV and off-road/motocross product lines. He will report directly to Glenn Hansen, ASMC’s advertising and press relations manager for the motorcycle/ATV division.
Before joining American Suzuki on June 1, 2004, Esselman worked in the marketing department at the off-road aftermarket company Pro Circuit, where he specialized in new product releases and dealer relations.
“We were looking for someone who could help us increase the awareness of Suzuki off-road and MX motorcycles,” said Hansen. “Jackson’s understanding of this environment and enthusiasm for our products will help make him an awesome promoter of Suzuki. We have a great deal to talk about right now in the world of off-road motorcycles and ATVs, and we’re confident that Jackson can help us tell the Suzuki story.”
Esselman, 23, attended George Fox University in Portland, Ore. He’s originally from Sun Valley, Idaho, and relocated to Southern California in the summer of 2003. He currently lives in Huntington Beach, Calif.
“I would like to say how excited I am to join the Suzuki team,” said Esselman. “It is an incredible opportunity to join a world leader in motorcycle technology and development. With the release of the new RM-Z450 and the signing of Ricky Carmichael for 2005, I’m excited about being a part of Suzuki’s vision for its motocross and off-road future. I look forward to years of growth and development with Suzuki and I am glad to be part of the team.”
New Off-Road Public Relations Personnel For American Suzuki
New Off-Road Public Relations Personnel For American Suzuki
© 2004, Roadracing World Publishing, Inc.