Unveils Special “Yamalube Advantage™” Livery With Westby Racing For MotoAmerica® Event At Circuit of The Americas®
Austin, Texas, April 8, 2016 — Yamalube, the iconic lubricant brand of Yamaha Motor Corporation, U.S.A., today announced the “Yamalube Advantage™,” a new 20-year or 100,000-mile, whichever comes first, limited engine lubrication warranty aimed at giving new Yamaha street and cruiser motorcycle owners peace of mind when it comes to their service needs.
According to Jonathan Frank, Customer Support Group Marketing Manager for Yamaha Motor Corporation, U.S.A., “The Yamalube Advantage was developed because we are absolutely confident that we craft the highest-quality motorcycle oil in the industry. Yamalube is the premier oil ‘built around’ the unique demands and operating characteristics of motorsports engines.”
As part of the Yamalube Advantage, new owners are directed to go to www.yamalubeadvantage.com to register their newly purchased Yamaha motorcycles within the first 500-700 miles of ownership. Throughout the ownership of the motorcycle, and according to Yamalube Advantage terms and conditions, eligibility will be maintained with the exclusive use of one of five qualifying Yamalube oils ranging from Full Synthetic to All-Purpose, as well as the specific Yamaha Genuine Oil Filter.
“Not only are our current owners’ satisfaction and enjoyment most important to us, but that goes for the next generation of riders, too. The Yamalube Advantage is transferrable, upon inspection, as long as proper maintenance is documented,” said Frank.
To launch the Yamalube Advantage, the Yamalube/Westby Racing team today unveiled special red-and-black livery on its #00 Yamaha YZF-R1 race bikes for the race weekend at the Circuit of The Americas®. Yamalube/Westby Racing competes in the MotoAmerica® AMA/FIM North American Road Racing Championship’s Superstock 1000 class with rider Josh Day.
Commenting on the special Yamalube Advantage livery, Tryg Westby, team owner of Yamalube/Westby Racing, said, “Our team has become known for our gold-colored #00 Yamaha YZF-R1 Superstock 1000 bikes, but it’s very cool to able to run this special red-and-black livery here at COTA. We have a great relationship with Yamalube, and they make fantastic products. We’re very proud to participate in this launch of the Yamalube Advantage by switching things up this weekend.”
For more information on Yamalube and the Yamalube Advantage, please visit www.yamalube.com or www.yamalubeadvantage.com
About Yamaha Motor Corporation, U.S.A.
Headquartered in Cypress, California, Yamaha Motor Corporation, U.S.A. (YMUS) is a leading distributor in the motorsports market, with the most diversified line of such products in America. Yamaha’s ever-expanding product offerings include motorcycles, ATVs, side x side vehicles, personal watercraft, snowmobiles, boats, outdoor power equipment, accessories, apparel, and much more, which are sold through a nationwide network of dealers in the United States.
Yamaha products are recognized the world over for superior quality in design, technology, craftsmanship, and customer-oriented services. These products and services under the brand name of Yamaha are highly regarded by a large number of professionals, institutions, business people within the related industries, and consumers as the best available.
This document contains many of Yamaha’s valuable trademarks. It may also contain trademarks belonging to other companies. Any references to other companies or their products are for identification purposes only, and are not intended to be an endorsement.