Digital Edition Subscribers: Read Roadracing World Magazine Now >
Roadracing World.com - An Online Service of Roadracing World Magazine
SHARE:
Jul 12, 2012

Yamaha Factory MotoGP Team Signs New Sponsor Through 2014 Season

From left: Jorge Lorenzo, Yamaha Motor Racing Managing Director Lin Jarvis, BM Group President Andrea Mario Lodolo and Ben Spies.
Yamaha Factory Racing Welcomes the BM Group as an Official Sponsor

Yamaha Factory Racing will be joined by new Official Sponsor BM Group for the remainder of the 2012 season and through 2013 and 2014. The BM Group already has strong ties with Yamaha having been a key sponsor of the World Superbike Team. As such it was a natural progression to move across to MotoGP and join forces with the Factory Team.

The Italian based BM Group has almost 50 years of experience in manufacturing and supplying electrical connections and is a global market leader in its field.

Lin Jarvis
Managing Director, Yamaha Motor Racing

"I am very happy to welcome the BM Group back into the Yamaha Factory Racing world and into the MotoGP Championship. Both of our companies share similar values of passion, quality, innovation and teamwork. We enjoyed a successful collaboration in the past in Superbike and we look forward to partnering together in the coming years and to sharing many exciting moments and successes both on and off the track."

Andrea Mario Lodolo
President, BM Group

"We have developed a close and exciting relationship with Yamaha. From our first cooperation in 2009 with the Yamaha Superbike Team, our partnership has continued to go from strength to strength as it evolves. This international agreement is very important; it shows that our company is establishing itself as a centre of excellence and that we are going in the right direction. BM Group's innovation and determination makes it a perfect match for the most prestigious motorcycling event worldwide, which attracts international media coverage."