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Jul 23, 2012

MV Agusta Enters South African Market


Varese, July 23 2012 MV Agusta continues with determination its project of commercial expansion and nominates Cayenne Group as importer of the Italian manufacturer's models in South Africa.

"The South African market declared MV Agusta Commercial Director Umberto Uccelli is in constant evolution: In the last years it has demonstrated to be very close to the two-wheeled world, arousing a notable interest for our brand. In this context we have rapidly reached a distribution agreement with Cayenne Group, which has demonstrated great professionalism right from the start, passion and enthusiasm in moving forward with this mandate".

The plan of action in South Africa foresees a complete reorganization of the distribution structure by means of new sales points in principal areas, with the objective to satisfy the requests of numerous enthusiasts.

Cayenne headquarters is attached to the Kyalami circuit, close to Johannesburg, in the urban conglomerate of 3.5 million inhabitants. A dealership at Durban will also be opened soon, an area just as important for the two-wheeled market.

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