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May 15, 2013

Magneti Marelli To Sponsor Canadian Superbike Superpole Award In 2013

Magneti Marelli Joins MOPAR CSBK Series Sponsors

May 14, 2013 (Toronto, ON) - Famed Italian aftermarket manufacturer Magneti Marelli has confirmed their sponsorship support for the 2013 Mopar Canadian Superbike Championship motorcycle road racing series. The versatile and innovative company will become the title sponsor for the Amateur Superbike National Championship Series, as well as the presenting sponsor for the new Magneti Marelli Pro Superbike SuperPole Award.

Part of the Fiat Group, innovation and quality are at the core of Magneti Marelli. The company invests heavily in research, development and engineering, and is also a global leader in the aftermarket.

“We’re proud of our association with the CSBK series, and want to see the tour grow, and that takes support in all areas of motorcycle sport, Amateur and Professional,” explains Jim Kiritsis, Senior Manager, National Service and parts. “Magneti Marelli has a great history in motorsport, and we are excited to take part in Canadian Superbike Series which also has a rich history.”

The Amateur Superbike class joined the CSBK tour in 2011, due to competitor demand. Since its inception the 1000cc junior production based category has featured plenty of action. Last season, Trevor Daley won the National crown in Amateur Superbike, surviving a wild final double header weekend at Canadian Tire Motorsport Park near Bowmanville, ON.

After switching from his regular Suzuki to a borrowed Honda, Daley survived a crash into the AirFence to clinch his first National road racing title. Streetsville, ON based Daley is the owner of Trevor Daley Concepts, a high performance fabrication business.

Magneti Marelli’s sponsorship for the SuprerPole will include a $500 cash prize award for the fastest qualifier and pole sitter for each Mopar Pro Superbike Feature round. In the final Qualifying session of each weekend, the top ten riders are selected for a final brief on-track “Shoot Out” session that sets the starting order at the front of the grid.

Bonus series points are also awarded for the three fastest Qualifiers for each round of the 2013 Mopar CSBK tour. Last year, overall series CSBK Champ Jordan Szoke of Brantford, ON earned pole for all but one of the Championship events aboard his BMW Motorrad S1000RR Superbike.

Both the new Magneti Marelli supported events will debut at the 2013 Mopar CSBK opener, slated for Shannonville Motorsport Park’s Pro Track layout on June 7-9, 2013.

About Magneti Marelli

Magneti Marelli Aftermarket N.A. is responsible for the "Magneti Marelli Offered by Mopar" All Makes Parts Program. This All Makes program enables Chrysler Group dealerships to service all vehicle makes and models, as well as offer product to independent repair facilities.

The program’s high quality and easy-to-install repair and service parts are produced and distributed throughout North America. The company has launched more than 30 popular maintenance and repair product lines, including oil/air/fuel filters, brake pad kits, brake shoes, brake drums, brake rotors, and shocks and struts, with more products in development.

Magneti Marelli Aftermarket N.A. is a business line of Magneti Marelli, which has a long standing history in the global automotive market. Founded in Italy in 1919, Magneti Marelli has more than 100 locations in 18 countries and 35,000 employees. With an established presence in the U.S. since 1976, the company is a leader in component manufacturing, in electronics and in the production of other technologically advanced products for today’s automakers, and for the aftermarket.