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Jul 31, 2012

M1 PowerSports Bringing Dunkin' Donuts And Baskin-Robbins To Triumph Big Kahuna Miami

DENVER, Colo. (July 31, 2012) - Dunkin' Donuts, America's favorite all-day, everyday stop for coffee and baked goods, along with Baskin-Robbins, the world's largest chain of ice cream specialty shops, is teaming up with M1 PowerSports to bring AMA Pro Superbike racing back to South Florida's Homestead-Miami Speedway on September 21 - 23, 2012. Competitors and fans attending the Triumph Big Kahuna Miami, presented by Dunlop Tire and LeoVince, will have a chance to taste two of America's most recognizable brands.

Dunkin' Donuts and Baskin-Robbins, in conjunction with M1 PowerSports, will give fans the opportunity to taste the great variety of flavors offered by the brands. Complimentary samples of Dunkin' Donuts iced coffee and sweet tea will be available throughout Homestead-Miami Speedway. Fans are also invited to explore their taste buds at the Baskin-Robbins booth while indulging in the event.

"To have these two out-of-industry sponsors join us for the Big Kahuna Miami is almost a new frontier for us and I couldn't be happier about this new partnership," said Cameron Gray, CEO of M1 PowerSports. "Dunkin' Donuts and Baskin- Robbins are two nationally-recognized brands that we all grew up with and know very well. Dunkin' Donuts coffee and donuts are simply amazing, and everyone loves Baskin-Robbins. It's as American as it gets. Having them support GEICO Motorcycle AMA Pro Road Racing and M1 PowerSports is really getting outside the box and by bringing in these two brands I'm hopeful that this will grow into something bigger in the future."

To learn more about Dunkin' Donuts, visit www.DunkinDonuts.com or follow us on Facebook (www.facebook.com/DunkinDonuts) and Twitter (~twitter.com/DDSoFla~). To learn more about Baskin-Robbins, visit www.BaskinRobbins.com or follow us on Facebook (www.facebook.com/BaskinRobbins) and Twitter (www.twitter.com/BaskinRobbins).

A variety of ticket and hospitality packages for the Triumph Big Kahuna Miami presented by Dunlop Tire and LeoVince are on sale now. Get ready for an experience that is more than just a motorcycle race, as M1 and Miami come together to steal the buzz from South Beach when the Big Kahuna lands at Homestead-Miami Speedway on September 21 - 23, 2012. For tickets and information, please visit ~www.m1powersports.com/big-kahuna-miami/~. Just two weeks later, M1 PowerSports and AMA Pro Road Racing will close out the season with the Triumph Big Kahuna New Orleans, scheduled for October 5 - 7, 2012 as the first professional motorsports event at NOLA Motorsports Park in New Orleans, La. For tickets and information, please visit ~www.m1powersports.com/big-kahuna-new-orleans/~.

About Dunkin' Donuts
Founded in 1950, Dunkin' Donuts is America's favorite all-day, everyday stop for coffee and baked goods. Dunkin' Donuts is a market leader in the regular/decaf coffee, iced coffee, hot flavored coffee, donut, bagel and muffin categories. Dunkin' Donuts has earned the No. 1 ranking for customer loyalty in the coffee category by Brand Keys for six years running. The company has more than 10,000 restaurants in 32 countries worldwide. For the full-year 2011, Dunkin' Donuts' restaurants had global franchisee-reported sales of approximately $6.4 billion. Based in Canton, Mass., Dunkin' Donuts is part of the Dunkin' Brands Group, Inc. (Nasdaq: DNKN) family of companies. For more information, visit www.DunkinDonuts.com.

About Baskin-Robbins
Named the top ice cream and frozen dessert franchise in the United States by Entrepreneur magazine's 31st annual Franchise 500® ranking, Baskin-Robbins is the world's largest chain of ice cream specialty shops. Baskin-Robbins creates and markets innovative, premium hard scoop ice cream and soft serve, custom ice cream cakes and a full range of beverages, providing quality and value to consumers at more than 7,000 retail shops in nearly 50 countries. Baskin-Robbins was founded in 1945 by two ice cream enthusiasts whose passion led to the creation of more than 1,000 ice cream flavors and a wide variety of delicious treats. For the full-year 2011, Baskin-Robbins' shops had global franchisee-reported sales of approximately $1.8 billion. Headquartered in Canton, Mass., Baskin-Robbins is part of the Dunkin' Brands Group, Inc. (Nasdaq: DNKN) family of companies. For further information, visit www.baskinrobbins.com.

About M1 PowerSports, formerly M1 Entertainment: A Denver-based company, M1 PowerSports has been working in motorsports for over 16 years. Originally spawned from Daniels Corporation under the name FAST, the fledgling company was heavily involved in television production for car and motorcycle racing. With the birth of Speedvision, FAST morphed into Race Promotion Management (RPM) and is now operating as M1 PowerSports with many of the same staff still in place. We still sell advertising for Speed, sell merchandise under the brand Moto 1 and promote our own events, keeping us busy year-round! For more information, please call 303-377-3278 or email info@m1powersports.com.