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Jul 18, 2014

Kawasaki Announces Staffing Changes, Appointment Of New PR Agency


Changes to the Media Relations Department and Appointment of a new PR Agency

Effective immediately, the public relations team at Kawasaki Motors Corporation led by Kevin Allen, Manager, PR + Brand Experience, has a new structure. Brad Puetz has been promoted to the position of Media Relations Supervisor and will be responsible for developing and implementing new public relations activities and new model launches. Greg Lasiewski will join the Advertising team as Senior Brand Communication/Sponsorship Specialist, managing the development and implementation of sponsorship, lifestyle and marketing programs for KMC.

Additionally, Aimee Soto has rejoined the PR department as Public Relations Specialist and will work alongside Jeff Herzog, who maintains his role as Senior Public Relations Coordinator, as well as Jon Rall, who remains Senior Public Relations Coordinator. Team members Jon Rall, Aimee Soto and Jeff Herzog will report to Brad in his new role.

Kawasaki has also appointed a new Public Relations agency to work alongside its internal staff. The contract was awarded to The ID Agency based in Los Angeles, CA whose focus is endemic and lifestyle PR within the motorsports sector, as well as experiential event activities.

The ID Agency staff working on behalf of Kawasaki include:

Victor Carrillo

Agency President / Kawasaki Account Director

Greg Emmerson

Public Relations Director / 2-Wheel PR Manager

Casey Cordiero

4-Wheel PR Manager


Kawasaki Motors Corp., U.S.A. (KMC) markets and distributes Kawasaki motorcycles, ATVs, side x sides, and Jet Ski® watercraft through a network of almost 1,200 independent retailers, with close to an additional 7,400 retailers specializing in general purpose engines. KMC and its affiliates employ nearly 3,100 people in the United States, with approximately 300 of them located at KMC's Irvine, California headquarters.

Kawasaki’s tagline, “Let the good times roll.™”, is recognized worldwide. The Kawasaki brand is synonymous with powerful, stylish and category-leading vehicles. Information about Kawasaki’s complete line of powersports products and Kawasaki affiliates can be found on the Internet at