Ducati Hypermotard Receives Design Award

Ducati Hypermotard Receives Design Award

© 2006, Roadracing World Publishing, Inc.

Ducati Hypermotard voted the best design trophy winner of 2005 by the Motorcycle Design Association Bologna, February 2006: The Motorcycle Design Association, a group of designers and professionals from within the two-wheel industry worldwide, has voted the Ducati Hypermotard, designed by Pierre Terblanche, as the best overall motorcycle design trophy winner for 2005. This award follows on from the ‘Best of Show’ award that was given to the Hypermotard during the Eicma Show in Milan last November, one of the most important shows worldwide for the motorcycle sector. In winning the best overall design award, the Hypermotard scored 50% more votes than the runner-up, the Yamaha MT-05. The Design Trophy was awarded for the first time in September 2001; since then, every year, over 70 top professionals from the worldwide design sector are called upon to vote for the best motorcycle design. The jury, made up of designers as well as representatives of the press and the main motorcycle manufacturers, gather to chose the winners in five categories, and then nominate the Motorcycle Design Trophy for the best overall motorbike design. Ducati Hypermotard takes the power, the pleasure and the performance of a supermotard bike to a new extreme and interprets it in Ducati’s unmistakable style. With 100 horsepower and just 175 kg of dry weight, it is still just a concept, but considering its success so far, it could easily become part of the prestigious Ducati range. Founded in 1926, Ducati builds racing-inspired motorcycles characterized by unique engine features, innovative design, advanced engineering and overall technical excellence. The Company produces motorcycles in six market segments which vary in their technical and design features and intended customers: Superbike, Supersport, Monster, Sport Touring, Multistrada and the new SportClassic. The Company’s motorcycles are sold in more than 60 countries worldwide, with a primary focus in the Western European, Japan and North American markets. Ducati has won thirteen of the last fifteen World Superbike Championship titles and more individual victories than the competition put together. For more information about the Company, please visit our web site at http://www.ducati.com.

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