Arai RX-7 Ducati Helmet To Be Introduced At World Ducati Week

Arai RX-7 Ducati Helmet To Be Introduced At World Ducati Week

© 2004, Roadracing World Publishing, Inc.

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From a press release issued by Ducati North America:

RX-7 DUCATI HELMET BY ARAI

During the WDW2004 (World Ducati Weekend), Ducati and Arai will introduce a brand new helmet, the RX-7 Ducati. This new helmet is the result of a co-branding project developed by two market leaders.

Bologna, May 2004: Ducati and Arai, high-ranking companies in the motorcycle field, have joined their experience in a co-branding project, aimed at offering all Ducati riders a unique helmet in terms of style, quality and attention for detail.

This teamwork has given birth to the new RX-7 Ducati helmet by Arai, which combines the best of the two companies, both leaders in technology and style. The RX-7 Ducati helmet, manufactured using the most innovative materials, perfectly synthesizes their focus on quality and craftsmanship, which make this product incomparable and unique.

The project is based on the revolutionary SNC shell of the RX-7 Corsair helmet, which stands at the top of the range of Arai’s product line. Italy’s top designer Aldo Drudi has specially designed the smart and glamorous graphics for Ducati. Drudi, besides designing and supervising the Ducati Apparel Collection, has also designed many successful models for Arai.

The two Companies, proud of sharing all their successes with their customers, have planned the launch of the new helmet during the most important annual meeting for Ducati riders: the WDW. During this World Ducati Week, which will take place from the 17th to the 23rd of May at the Misano racetrack (Rimini, Italy), motorcycle enthusiasts from all over the world will have the chance to try the RX-7 Ducati helmet in all sizes.

The new RX-7 Ducati helmet will be available beginning next fall, exclusively through the Ducati distribution network.

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