And Now, The Official Beer Of This Weekend’s Races At Infineon…

And Now, The Official Beer Of This Weekend’s Races At Infineon…

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Sierra Nevada Named ‘Official Beer’ of Kawasaki AMA Superbike Showdown SONOMA, Calif. Infineon Raceway and Sierra Nevada Brewing Company have entered into an agreement that will make the Northern California-based brewery the “Official Beer Sponsor” of the Kawasaki AMA (American Motorcyclist Association) Superbike Showdown weekend, presented by Supercuts (May 19-21). Sierra Nevada beers will be featured in a beer garden in the paddock area during the AMA event, including Pale Ale, Summerfest, Torpedo Ale and Crystal Wheat. The garden will also feature patio tables and umbrellas and promotion specialists from the Chico-based brewery will also be available to answer any questions. Sierra Nevada beer will also be available for purchase at all concession stands around the facility and on the menus for suite and hospitality clients during the AMA weekend. The two-year partnership also gives Sierra Nevada promotional rights to the Infineon Raceway name and logo, as well as a presence on the raceway’s Web-site. Sierra Nevada will also receive ticket packages to some of the raceway’s major events, as well as a signage presence at AMA. Sierra Nevada is based in Chico (Northern California) and has a proud history as one of the pioneers of the craft brewing industry and as a brewer of award-winning beers since 1981. For more information, visit www.sierranevada.com . And just in case somebody drinks too much of the official beer, here’s more, from another press release issued by Infineon Raceway: Santa Rosa Memorial Hospital Named “Official Medical and Fan Care Services Provider” of Infineon Raceway SONOMA, Calif. Infineon Raceway and Santa Rosa Memorial Hospital have entered into a partnership that will make the North Bay-based hospital the “Official Medical and Fan Care Services Provider” of Infineon Raceway, raceway officials announced. With this two-year partnership, Santa Rosa Memorial Hospital becomes the official sponsor of the raceway’s medical center, first aid stations and grandstand fan care center. These facilities will each be titled with the hospital’s name. “We have no more important responsibility than to look after the well-being of our guests, whether they be competitors or fans. Our relationship with Santa Rosa Memorial Hospital gives us excellent medical and first aid capabilities here at the raceway, backed by the North Bay’s regional trauma center,” said Steve Page, president and general manager of Infineon Raceway. “We appreciate the outstanding support we’ve received from Santa Rosa Memorial and their staff in prior seasons and are delighted to announce this expanded relationship.” The partnership also includes signage on the medical center and grandstand first aid center, as well as signage on all temporary first aid stations. Santa Rosa Memorial Hospital will also receive promotional rights to the Infineon Raceway name and logo, as well as a presence on the raceway’s Web-site. “St. Joseph Health System and our employees of Santa Rosa Memorial Hospital are dedicated to providing the best quality of care to our patients,” said George Pérez, president & CEO of St. Joseph Health System, Sonoma County. “We see this designation as the raceway’s ‘Official Medical and Fan Care Services Provider’ as a way to extend our mission of ensuring all people have access to quality health care. We’re thrilled to ensure everyone who visits the raceway has a safe and enjoyable time.”

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